QuestionPro vs YouGov Surveys: Self-Serve

QuestionPro7.0Visit YouGov Surveys: Self-Serve6.9Visit

Higher score QuestionPro #5 in Marketing Research Software 7.0/10 Free plan · paid from $83/user/mo (annual) · 10-day trial Free plan✓ 0 of 2 features Visit QuestionPro

vs

YouGov Surveys: Self-Serve #6 in Marketing Research Software 6.9/10 From $1.50 ✓ 0 of 2 features Visit YouGov

• QuestionPro fits best

  Mobile-friendly research with offline collection

• YouGov Surveys: Self-Serve fits best

  Fast, targeted research with a verified panel

Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. It never changes our verdict. How we rank.

Side by side

Feature	QuestionPro 7.0/10 Visit ↗	YouGov Surveys: Self-Serve 6.9/10 Visit ↗
At a glance
Editor score	7.0	6.9
Ranking	#5 in Marketing Research Software	#6 in Marketing Research Software
Best for	Mobile-friendly research with offline collection	Fast, targeted research with a verified panel
Pricing model	Free plan + paid	Paid
Starting price	Not published	Not published
Free plan	✓ (best)	Not published
Free trial	—	—
Deployment	Cloud, Mobile	Cloud
Platforms	Web, iOS, Android	Web
Support	Email, Live chat, Phone, Docs · 24/7	Live chat, Docs
Built for	Solo, Small business, Mid-market, Enterprise	Small business, Mid-market, Enterprise
Features QuestionPro 0/2 · YouGov Surveys: Self-Serve 0/2
Survey logic	Not published	Not published
Multilingual surveys	Not published	Not published
Specs
Response limit	200 responses/mo	Not published
Audience access	Not published	Not published
Analysis tools	Not published	Not published
Data export	Not published	Not published
Our review
Pros	Offline survey collection on iOS and Android REST API, webhooks, and many business integrations Free Essentials plan with 200 responses per survey	Target general-population and niche audiences through YouGov’s panel Build surveys with up to 30 questions, branching, and varied formats Get expert survey review and results within 24 hours
Cons	Essentials limits each survey to 200 responses Advanced costs $99 per user per month when billed annually Research Suite uses custom response pricing	Self-Serve audiences are limited to Great Britain and the United States A 30-question limit may not suit longer surveys Pricing varies by question count, targeting, media, and sample size
Our verdict	QuestionPro is a cloud survey and research platform for organizations designing, distributing, analyzing, and reporting on surveys. It serves customer experience, employee experience, academic, market research, and general feedback… Read the review →	YouGov Surveys: Self-Serve is a web-based market-research survey platform for businesses, agencies, and research teams that need responses from a targeted audience. It pairs survey creation with access to YouGov’s verified respondent… Read the review →

Strengths and trade-offs

• QuestionPro — where it wins

  • Offline survey collection on iOS and Android
  • REST API, webhooks, and many business integrations
  • Free Essentials plan with 200 responses per survey

  Where it doesn't

  • Essentials limits each survey to 200 responses
  • Advanced costs $99 per user per month when billed annually
  • Research Suite uses custom response pricing

• YouGov Surveys: Self-Serve — where it wins

  • Target general-population and niche audiences through YouGov’s panel
  • Build surveys with up to 30 questions, branching, and varied formats
  • Get expert survey review and results within 24 hours

  Where it doesn't

  • Self-Serve audiences are limited to Great Britain and the United States
  • A 30-question limit may not suit longer surveys
  • Pricing varies by question count, targeting, media, and sample size

• QuestionPro7.0/10 · Free plan · paid from $83/user/mo (annual) · 10-day trial

  A flexible survey suite with offline mobile collection, integrations, and a useful free tier.

  Visit QuestionProFull verdict →
• YouGov Surveys: Self-Serve6.9/10 · From $1.50

  Target a verified panel and get survey results within 24 hours, from $1.50 per complete.

  Visit YouGovFull verdict →