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Head-to-head · Notification Infrastructure Software

OneSignal vs Novu

  • Updated Oct 2026
  • Both researched from official sources
  • 3 checks side by side
Higher score OneSignal #3 in Notification Infrastructure Software 8.9/10 Free plan Free plan✓ 0 of 1 features Visit OneSignal
Novu #4 in Notification Infrastructure Software 8.8/10 Free plan Free plan✓ 1 of 1 features Visit Novu

OneSignal leads on 1 check, Novu on 0, and 2 are even. Who comes out ahead on the 3 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreOneSignal · 8.9/10
  • Lowest starting priceOneSignal · $19/mo
  • Free planboth
  • Most featuresNovu · 1 of 1

OneSignal scores higher on our rubric for notification infrastructure software: 8.9 against 8.8 out of 10; our editors rank them #3 and #4.

OneSignal is cheaper to start at $19/mo against $30/mo.

OneSignal is the better fit for teams focused on audience-driven mobile and web messaging. Novu is the better fit for open-source teams building cross-channel workflows.

  • OneSignal fits best

    Teams focused on audience-driven mobile and web messaging

  • Novu fits best

    Open-source teams building cross-channel workflows

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature OneSignal 8.9/10 Visit ↗ Novu 8.8/10 Visit ↗
At a glance
Editor score 8.9 8.8
Ranking #3 in Notification Infrastructure Software #4 in Notification Infrastructure Software
Best for Teams focused on audience-driven mobile and web messaging Open-source teams building cross-channel workflows
Pricing model Free plan + paid Free plan + paid
Starting price $19/mo (best) $30/mo
Free plan ✓ ✓
Free trial — —
Deployment Cloud, Mobile, Browser extension Cloud, Self-hosted
Platforms Web, Windows, macOS, iOS, Android, Chrome extension Web
Support Email, Live chat, Docs · 24/7 Community, Docs
Compliance SOC 2, ISO 27001, GDPR, HIPAA, 2FA SOC 2, ISO 27001, GDPR, HIPAA, 2FA
Integrations 30+ integrations 80+ integrations
Built for Solo, Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features OneSignal 0/1 · Novu 1/1
Workflow builder Not checked yet ✓ (best)
Specs
Channels supported Not checked yet Email, in-app, SMS, push, chat
Delivery controls Not checked yet Workflow routing, conditional steps, delays, digests, throttling, retries, and fallbacks
Provider options Not checked yet Both
Included monthly volume Not checked yet 30000 messages/mo
SDK languages Not checked yet TypeScript, Python, Go, PHP, .NET, Java
Our review
Pros
  • Combines push, in-app, email, SMS/RCS, web push, and Live Activities
  • Visual Journeys, custom event triggers, segmentation, and personalization
  • Analytics, A/B testing, and data exports support campaign refinement
  • Supports visual and code-defined workflows with routing and fallbacks
  • Free plan includes five channels and up to 20 workflows
  • Cloud and self-hosted deployment options with SDKs and a REST API
Cons
  • Growth costs vary with mobile users and web push subscribers
  • Free mobile push and in-app messaging has a 1,000-user limit for new customers
  • Professional and Enterprise require custom annual pricing
  • Free plan is limited to 10,000 workflow runs per month
  • Pro starts at $30/month; higher-volume needs may require pricier plans
  • Enterprise pricing is custom
Our verdict

OneSignal brings mobile push and in-app messaging together with email, SMS/RCS, web push, and Live Activities in a cloud-based customer engagement platform. App developers, marketers, and businesses can build visual Journeys, trigger…

Read the review →

Engineering teams building product notifications can use Novu to orchestrate delivery across email, in-app, SMS, push, and chat. Workflows can be configured in a visual editor or defined in code, then triggered through SDKs or a REST API.…

Read the review →
  1. OneSignalNotification Infrastructure Software 8.9Free plan
  2. NovuNotification Infrastructure Software 8.8Free plan

Strengths and trade-offs

  • OneSignal — where it wins

    • Combines push, in-app, email, SMS/RCS, web push, and Live Activities
    • Visual Journeys, custom event triggers, segmentation, and personalization
    • Analytics, A/B testing, and data exports support campaign refinement

    Where it doesn't

    • Growth costs vary with mobile users and web push subscribers
    • Free mobile push and in-app messaging has a 1,000-user limit for new customers
    • Professional and Enterprise require custom annual pricing

  • Novu — where it wins

    • Supports visual and code-defined workflows with routing and fallbacks
    • Free plan includes five channels and up to 20 workflows
    • Cloud and self-hosted deployment options with SDKs and a REST API

    Where it doesn't

    • Free plan is limited to 10,000 workflow runs per month
    • Pro starts at $30/month; higher-volume needs may require pricier plans
    • Enterprise pricing is custom

More comparisons

All notification infrastructure software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update