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Head-to-head · Weight-Loss Apps

Noom vs Eat This Much

  • Updated Oct 2026
  • Both researched from official sources
  • 5 checks side by side
Higher score Noom #4 in Weight-Loss Apps 8.8/10 Free plan Free plan✓ 4 of 4 features Visit Noom
Eat This Much #8 in Weight-Loss Apps 8.3/10 Free plan · 14-day trial Free planFree trial✓ 0 of 4 features Visit Eat This Much

Noom leads on 0 checks, Eat This Much on 0, and 5 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreNoom · 8.8/10
  • Free planboth
  • Free trialonly Eat This Much
  • Most featuresNoom · 4 of 4

Noom scores higher on our rubric for weight-loss apps: 8.8 against 8.3 out of 10; our editors rank them #4 and #8.

Noom is the better fit for behavior-change lessons and human coaching. Eat This Much is the better fit for automated meal plans and grocery lists.

  • Noom fits best

    Behavior-change lessons and human coaching

  • Eat This Much fits best

    Automated meal plans and grocery lists

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Side by side

Feature Noom 8.8/10 Visit ↗ Eat This Much 8.3/10 Visit ↗
At a glance
Editor score 8.8 8.3
Ranking #4 in Weight-Loss Apps #8 in Weight-Loss Apps
Best for Behavior-change lessons and human coaching Automated meal plans and grocery lists
Pricing model Free plan + paid Free plan + paid
Starting price — $5/mo
Free plan ✓ ✓
Free trial — 14 days
Deployment Mobile Cloud, Mobile
Platforms iOS, Android Web, iOS, Android
Support Email, Live chat Email, Docs
Integrations 3 integrations 5 integrations
Built for Solo Solo, Small business
Features Noom 4/4 · Eat This Much 0/4
Barcode scanner ✓ (best) Not checked yet
Weight tracking ✓ (best) Not checked yet
Meal planning ✓ (best) Not checked yet
Device sync ✓ (best) Not checked yet
Specs
Nutrition detail Micronutrients Not checked yet
Coaching Human Not checked yet
Our review
Pros
  • Food search, barcode scanning, and meal logging support food tracking.
  • Weight logging and progress graphs help track changes over time.
  • Apple Health, Fitbit, and iHealth syncing connect selected health data.
  • Plans meals around calorie, macronutrient, dietary, budget, and schedule goals
  • Premium creates and updates grocery lists from weekly meal plans
  • Food tracking includes barcode entry, custom foods, and recipes
Cons
  • One-to-one coaching and meal planning require an eligible Premium subscription.
  • The app is available on iOS and Android, with mobile-only deployment.
  • Plans automatically renew, so subscribers need to manage renewal timing.
  • Weekly planning and automatic grocery lists require Premium
  • Premium is priced at $5/month with annual billing
  • Professional is oriented toward client plans and dashboards, not personal use
Our verdict

Noom combines food, activity, and weight logging with behavioral-science lessons in a consumer weight-management program. It is aimed at people who want structured behavior-change guidance alongside tools for tracking meals and weight,…

Read the review →

Eat This Much is a meal-planning service for individuals and families who want meals shaped around nutrition goals, dietary preferences, budget, and schedule. It also tracks food intake, with barcode entry and support for custom foods and…

Read the review →
  1. NoomWeight-Loss Apps 8.8Free plan
  2. Eat This MuchWeight-Loss Apps 8.3Free plan · 14-day trial

Strengths and trade-offs

  • Noom — where it wins

    • Food search, barcode scanning, and meal logging support food tracking.
    • Weight logging and progress graphs help track changes over time.
    • Apple Health, Fitbit, and iHealth syncing connect selected health data.

    Where it doesn't

    • One-to-one coaching and meal planning require an eligible Premium subscription.
    • The app is available on iOS and Android, with mobile-only deployment.
    • Plans automatically renew, so subscribers need to manage renewal timing.
  • Eat This Much — where it wins

    • Plans meals around calorie, macronutrient, dietary, budget, and schedule goals
    • Premium creates and updates grocery lists from weekly meal plans
    • Food tracking includes barcode entry, custom foods, and recipes

    Where it doesn't

    • Weekly planning and automatic grocery lists require Premium
    • Premium is priced at $5/month with annual billing
    • Professional is oriented toward client plans and dashboards, not personal use
  • Noom8.8/10 · Free plan

    Noom pairs food and weight tracking with behavioral lessons and optional human coaching.

    Visit NoomFull verdict →
  • Eat This Much8.3/10 · Free plan · 14-day trial

    A meal planner that turns dietary goals and preferences into weekly menus and shopping lists.

    Visit Eat This MuchFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update