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Head-to-head · Weight-Loss Apps

Lose It! vs Eat This Much

  • Updated Oct 2026
  • Both researched from official sources
  • 2 checks side by side
Higher score Lose It! #3 in Weight-Loss Apps 9.0/10 Free plan · 7-day trial Free planFree trial✓ 1 of 4 features Visit Lose It!
Eat This Much #8 in Weight-Loss Apps 8.3/10 Free plan · 14-day trial Free planFree trial✓ 0 of 4 features Visit Eat This Much

Lose It! leads on 0 checks, Eat This Much on 0, and 2 are even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreLose It! · 9.0/10
  • Free planboth
  • Free trialboth
  • Most featuresLose It! · 1 of 4

Lose It! scores higher on our rubric for weight-loss apps: 9.0 against 8.3 out of 10; our editors rank them #3 and #8.

Lose It! is the better fit for free calorie tracking with weight-loss targets. Eat This Much is the better fit for automated meal plans and grocery lists.

  • Lose It! fits best

    Free calorie tracking with weight-loss targets

  • Eat This Much fits best

    Automated meal plans and grocery lists

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Lose It! 9.0/10 Visit ↗ Eat This Much 8.3/10 Visit ↗
At a glance
Editor score 9.0 8.3
Ranking #3 in Weight-Loss Apps #8 in Weight-Loss Apps
Best for Free calorie tracking with weight-loss targets Automated meal plans and grocery lists
Pricing model Free plan + paid Free plan + paid
Starting price Free plan · 7-day trial $5/mo
Free plan ✓ ✓
Free trial 7 days 14 days
Free trial length 7 days 14 days
Deployment Cloud, Mobile Cloud, Mobile
Platforms Android, Web Web, iOS, Android
Support Email, Tickets Email, Docs
Integrations 6 integrations 5 integrations
Built for Solo, Small business Solo, Small business
Features Lose It! 1/4 · Eat This Much 0/4
Barcode scanner ✓ (best) Not checked yet
Weight tracking Not checked yet Not checked yet
Meal planning Not checked yet Not checked yet
Device sync Not checked yet Not checked yet
Specs
Nutrition detail Not checked yet Not checked yet
Coaching Not checked yet Not checked yet
Our review
Pros
  • Personalized calorie budget and weight-loss plan
  • Logs food, meals, exercise, weight, and nutrition
  • Syncs with Fitbit, Garmin, Google Fit, and other listed services
  • Plans meals around calorie, macronutrient, dietary, budget, and schedule goals
  • Premium creates and updates grocery lists from weekly meal plans
  • Food tracking includes barcode entry, custom foods, and recipes
Cons
  • Barcode scanning and advanced nutrition tracking require Premium
  • Premium pricing varies by user and promotion
  • Support is listed through email and tickets
  • Weekly planning and automatic grocery lists require Premium
  • Premium is priced at $5/month with annual billing
  • Professional is oriented toward client plans and dashboards, not personal use
Our verdict

Lose It! is a calorie counter and food-tracking app for people managing weight or nutrition goals. Users can set a weight-loss target and personalized calorie budget, then log food, activity, and weight. The free tier includes calorie…

Read the review →

Eat This Much is a meal-planning service for individuals and families who want meals shaped around nutrition goals, dietary preferences, budget, and schedule. It also tracks food intake, with barcode entry and support for custom foods and…

Read the review →
  1. Lose It!Weight-Loss Apps 9.0Free plan · 7-day trial
  2. Eat This MuchWeight-Loss Apps 8.3Free plan · 14-day trial

Strengths and trade-offs

  • Lose It! — where it wins

    • Personalized calorie budget and weight-loss plan
    • Logs food, meals, exercise, weight, and nutrition
    • Syncs with Fitbit, Garmin, Google Fit, and other listed services

    Where it doesn't

    • Barcode scanning and advanced nutrition tracking require Premium
    • Premium pricing varies by user and promotion
    • Support is listed through email and tickets
  • Eat This Much — where it wins

    • Plans meals around calorie, macronutrient, dietary, budget, and schedule goals
    • Premium creates and updates grocery lists from weekly meal plans
    • Food tracking includes barcode entry, custom foods, and recipes

    Where it doesn't

    • Weekly planning and automatic grocery lists require Premium
    • Premium is priced at $5/month with annual billing
    • Professional is oriented toward client plans and dashboards, not personal use
  • Lose It!9.0/10 · Free plan · 7-day trial

    A free calorie budget and weight-loss plan, with extra tracking tools in Premium.

    Visit Lose It!Full verdict →
  • Eat This Much8.3/10 · Free plan · 14-day trial

    A meal planner that turns dietary goals and preferences into weekly menus and shopping lists.

    Visit Eat This MuchFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update