Makanify vs Lofty

Makanify9.2Visit Lofty8.5Visit

Higher score Makanify #3 in Real Estate CRM Software 9.2/10 14-day trial Free trial✓ 7 of 7 features Visit Makanify

vs

Lofty #10 in Real Estate CRM Software 8.5/10 Pricing on request ✓ 7 of 7 features Visit Lofty

• Makanify fits best

  Developers needing end-to-end project CRM

• Lofty fits best

  Teams wanting AI, IDX, and transactions

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Side by side

Feature	Makanify 9.2/10 Visit ↗	Lofty 8.5/10 Visit ↗
At a glance
Editor score	9.2	8.5
Ranking	#3 in Real Estate CRM Software	#10 in Real Estate CRM Software
Best for	Developers needing end-to-end project CRM	Teams wanting AI, IDX, and transactions
Pricing model	Paid	Paid
Starting price	₹500/user/mo	—
Free plan	—	—
Free trial	14 days	—
Deployment	Cloud, Self-hosted, Mobile	Cloud, Mobile
Platforms	Web, iOS, Android	Web, iOS, Android
Support	Email, Live chat, Phone	Email, Live chat, Phone
Compliance	SSO/SAML	SOC 2, ISO 27001
Integrations	1,000+ integrations	200+ integrations
Built for	Small business, Mid-market, Enterprise	Solo, Small business, Mid-market, Enterprise
Features Makanify 7/7 · Lofty 7/7
Automated follow-up	✓	✓
Lead routing	✓	✓
Property matching	✓	✓
Website included	✓	✓
Mobile app	✓	✓
Email marketing	✓	✓
Lead import	✓	✓
Our review
Pros	Connects leads from property portals, ads, webhooks, and websites Covers inventory, bookings, KYC, payments, and demand letters Offers web, iOS, Android, cloud, and self-hosted deployment	AI lead scoring, behavioral analysis, and automated multichannel follow-up IDX websites, property matching, lead routing, and campaign landing pages Transaction management, reporting, mobile CRM, dialer, and chat access
Cons	Plans are billed annually and priced per user WhatsApp message credits are billed separately at provider cost The platform is relatively new, founded in 2024	Pricing uses a contact-sales model rather than published amounts The listed plan highlights do not distinguish Agent, Team, Broker, and Enterprise Its broad platform scope may exceed the needs of teams seeking only a focused CRM
Our verdict	Makanify is a real estate CRM for Indian builders, developers, brokers, and channel partners. It brings lead capture, project and property inventory, WhatsApp communication, site-visit scheduling, booking workflows, KYC capture, payment… Read the review →	Lofty is an AI-powered real estate platform for agents, teams, and brokerages that brings CRM, lead generation, marketing automation, IDX websites, communication, transaction management, reporting, and mobile access into one system. Its… Read the review →

Strengths and trade-offs

• Makanify — where it wins

  • Connects leads from property portals, ads, webhooks, and websites
  • Covers inventory, bookings, KYC, payments, and demand letters
  • Offers web, iOS, Android, cloud, and self-hosted deployment

  Where it doesn't

  • Plans are billed annually and priced per user
  • WhatsApp message credits are billed separately at provider cost
  • The platform is relatively new, founded in 2024

• Lofty — where it wins

  • AI lead scoring, behavioral analysis, and automated multichannel follow-up
  • IDX websites, property matching, lead routing, and campaign landing pages
  • Transaction management, reporting, mobile CRM, dialer, and chat access

  Where it doesn't

  • Pricing uses a contact-sales model rather than published amounts
  • The listed plan highlights do not distinguish Agent, Team, Broker, and Enterprise
  • Its broad platform scope may exceed the needs of teams seeking only a focused CRM

• Makanify9.2/10 · 14-day trial

  An end-to-end real estate CRM with lead automation, inventory, bookings, and partner workflows.

  Visit MakanifyFull verdict →
• Lofty8.5/10 · Pricing on request

  A broad real estate platform combining AI CRM, IDX, marketing, and transactions.

  Visit LoftyFull verdict →