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Head-to-head · Email Marketing Software

MailerLite vs E-goi

  • Updated Sep 2026
  • Both researched from official sources
  • 7 checks side by side
Higher score MailerLite #5 in Email Marketing Software 7.8/10 Free plan · paid from $12/mo · 14-day trial Free plan✓ 4 of 4 features Visit MailerLite
E-goi #14 in Email Marketing Software 6.4/10 Free plan · paid from $11.75/mo · 14-day trial Free plan✓ 4 of 4 features Visit E-goi

MailerLite leads on 0 checks, E-goi on 1, and 6 are even. Who comes out ahead on the 7 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreMailerLite · 7.8/10
  • Lowest starting priceE-goi · $11.75/mo
  • Free planboth

MailerLite scores higher on our rubric for email marketing software: 7.8 against 6.4 out of 10; our editors rank them #5 and #14.

E-goi is cheaper to start at $11.75/mo against $12/mo.

MailerLite is the better fit for affordable all-around email marketing. E-goi is the better fit for multichannel campaigns and ecommerce workflows.

  • MailerLite fits best

    Affordable all-around email marketing

  • E-goi fits best

    Multichannel campaigns and ecommerce workflows

Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. How we rank.

Side by side

Feature MailerLite 7.8/10 Visit ↗ E-goi 6.4/10 Visit ↗
At a glance
Editor score 7.8 6.4
Ranking #5 in Email Marketing Software #14 in Email Marketing Software
Best for Affordable all-around email marketing Multichannel campaigns and ecommerce workflows
Pricing model Free plan + paid Free plan + paid
Starting price $12/mo $11.75/mo (best)
Free plan ✓ ✓
Free trial — —
Free trial length 14 days · no card needed 14 days · no card needed
Deployment Cloud Cloud
Platforms Web Web
Support Email, Live chat, Community, Docs · 24/7 Email, Live chat, Phone, Tickets, Community, Docs
Compliance ISO 27001, GDPR GDPR, 2FA
Integrations 100+ integrations 9 integrations
Built for Solo, Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features MailerLite 4/4 · E-goi 4/4
Email automation ✓ ✓
Audience segmentation ✓ ✓
Landing pages ✓ ✓
A/B testing ✓ ✓
Specs
Subscriber limit 500 contacts 500 contacts
Monthly send limit 5000 emails/mo Not published
Native integrations 100 integrations Not published
Our review
Pros
  • Free plan includes 250 subscribers and 2,500 monthly emails
  • Visual automation, segmentation, A/B testing, and reporting
  • Includes landing pages, websites, and digital-product sales tools
  • Abandoned-cart workflows and ecommerce tracking support revenue-focused campaigns
  • Email, SMS, push, voice, WhatsApp, and transactional messaging in one platform
  • Segmentation, automation, landing pages, A/B testing, and reporting are included
Cons
  • Free plan is limited to 250 subscribers
  • Comfort starts at 500 subscribers and 5,000 monthly emails
  • Enterprise is designed for businesses with over 200,000 subscribers
  • Base and Pro plans have contact limits of 500 and 2,500
  • GoSend charges per 10,000 email sends instead of using a monthly subscription
  • Corporate uses tailored limits and custom solutions rather than a fixed package
Our verdict

MailerLite is an email marketing platform for businesses, creators, solopreneurs, and small teams. It combines campaign creation, subscriber management, visual automation workflows, audience segmentation, landing pages, websites, signup…

Read the review →

E-goi is an online marketing platform for businesses and ecommerce teams that need email campaigns alongside broader customer messaging. Its core toolkit includes templates, drag-and-drop editing, contact management, segmentation by tags,…

Read the review →
  1. MailerLiteEmail Marketing Software 7.8Free plan · paid from $12/mo · 14-day trial
  2. E-goiEmail Marketing Software 6.4Free plan · paid from $11.75/mo · 14-day trial

Strengths and trade-offs

  • MailerLite — where it wins

    • Free plan includes 250 subscribers and 2,500 monthly emails
    • Visual automation, segmentation, A/B testing, and reporting
    • Includes landing pages, websites, and digital-product sales tools

    Where it doesn't

    • Free plan is limited to 250 subscribers
    • Comfort starts at 500 subscribers and 5,000 monthly emails
    • Enterprise is designed for businesses with over 200,000 subscribers

  • E-goi — where it wins

    • Abandoned-cart workflows and ecommerce tracking support revenue-focused campaigns
    • Email, SMS, push, voice, WhatsApp, and transactional messaging in one platform
    • Segmentation, automation, landing pages, A/B testing, and reporting are included

    Where it doesn't

    • Base and Pro plans have contact limits of 500 and 2,500
    • GoSend charges per 10,000 email sends instead of using a monthly subscription
    • Corporate uses tailored limits and custom solutions rather than a fixed package
  • MailerLite7.8/10 · Free plan · paid from $12/mo · 14-day trial

    An affordable all-around email platform with automation, landing pages, and testing.

    Visit MailerLiteFull verdict →
  • E-goi6.4/10 · Free plan · paid from $11.75/mo · 14-day trial

    A flexible choice for email, ecommerce, and multichannel campaign workflows.

    Visit E-goiFull verdict →

More comparisons

All email marketing software comparisons → · Full ranking →

Guides on email marketing software

Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026

Last updated · How we research and update