Suggestions appear as you type. Use the up and down arrows to choose one and Enter to open it.

This page's audience our own tag's counts — open to see them
–Visits
–Page views
–Clicks to vendors
–Time on page
–Reading now
Clicks to vendors, by tool
  • –
Top countries
  • –
Devices
  • –

– · visits, page views and clicks counted by our own tag, which counts more than our checked analytics; every figure rounded down · how we count

Head-to-head · Direct Mail Automation Software

MailerBot vs PostPilot

  • Updated Oct 2026
  • Both researched from official sources
  • 4 checks side by side
Higher score MailerBot #7 in Direct Mail Automation Software 8.6/10 Paid ✓ 2 of 2 features Visit MailerBot
PostPilot #9 in Direct Mail Automation Software 8.4/10 Free plan Free plan✓ 2 of 2 features Visit PostPilot

MailerBot leads on 0 checks, PostPilot on 2, and 2 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreMailerBot · 8.6/10
  • Lowest starting pricePostPilot · $82.50/mo
  • Free planonly PostPilot

MailerBot scores higher on our rubric for direct mail automation software: 8.6 against 8.4 out of 10; our editors rank them #7 and #9.

PostPilot offers free plan; MailerBot doesn't. PostPilot is cheaper to start at $82.50/mo against $99/mo.

MailerBot is the better fit for advanced automated campaigns and integrations. PostPilot is the better fit for ecommerce prospecting and retention mail.

  • MailerBot fits best

    Advanced automated campaigns and integrations

  • PostPilot fits best

    Ecommerce prospecting and retention mail

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature MailerBot 8.6/10 Visit ↗ PostPilot 8.4/10 Visit ↗
At a glance
Editor score 8.6 8.4
Ranking #7 in Direct Mail Automation Software #9 in Direct Mail Automation Software
Best for Advanced automated campaigns and integrations Ecommerce prospecting and retention mail
Pricing model Paid Free plan + paid
Starting price $99/mo $82.50/mo (best)
Free plan — ✓ (best)
Free trial — —
Deployment Cloud, Desktop Cloud
Platforms Web, Windows, macOS, Linux Web
Support Email, Live chat, Community, Docs Email, Docs
Integrations 15 integrations 20 integrations
Built for Solo, Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features MailerBot 2/2 · PostPilot 2/2
API access ✓ ✓
Address verification ✓ ✓
Specs
Mail formats postcards, letters, invoices, EDDM, custom print pieces 4x6 postcards; 6x9 postcards; 6x11 postcards; handwritten cards; Cardalogs; A5 postcards
Personalization level One-to-one One-to-one
CRM connections HubSpot, Salesforce, ServiceTitan, Housecall Pro, Jobber, FieldEdge, Workiz Klaviyo
Delivery scope Not checked yet Both
Our review
Pros
  • Scheduled, triggered, drip, and multi-touch campaigns
  • REST API, SDKs, and one-to-one personalization
  • Address verification, tracking, and EDDM support
  • Free access includes the full platform and 10+ analytics reports
  • Automates prospecting, retargeting, retention, and API-triggered sends
  • Broad ecommerce integrations, including Shopify, Klaviyo, and Amazon Seller Central
Cons
  • No free plan
  • Command requires $399 per month
  • Some listed connectors may not be immediately available
  • Paid plans are needed for automated retargeting and retention workflows
  • Advanced services and AI features are reserved for higher-tier plans
  • Its positioning is narrower than general-purpose direct mail software
Our verdict

MailerBot is a direct mail automation platform for businesses that need to create, personalize, and send physical mail. It supports postcards, letters, invoices, custom print pieces, and EDDM through a web dashboard or REST API. Retailers,…

Read the review →

PostPilot is a direct mail automation platform for ecommerce brands, particularly Shopify merchants. It supports acquisition, retargeting, retention, and full-funnel campaigns through postcards, handwritten cards, and Cardalogs. Campaigns…

Read the review →
  1. MailerBotDirect Mail Automation Software 8.6Paid
  2. PostPilotDirect Mail Automation Software 8.4Free plan

Strengths and trade-offs

  • MailerBot — where it wins

    • Scheduled, triggered, drip, and multi-touch campaigns
    • REST API, SDKs, and one-to-one personalization
    • Address verification, tracking, and EDDM support

    Where it doesn't

    • No free plan
    • Command requires $399 per month
    • Some listed connectors may not be immediately available

  • PostPilot — where it wins

    • Free access includes the full platform and 10+ analytics reports
    • Automates prospecting, retargeting, retention, and API-triggered sends
    • Broad ecommerce integrations, including Shopify, Klaviyo, and Amazon Seller Central

    Where it doesn't

    • Paid plans are needed for automated retargeting and retention workflows
    • Advanced services and AI features are reserved for higher-tier plans
    • Its positioning is narrower than general-purpose direct mail software

More comparisons

All direct mail automation software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update