Mailchimp vs Constant Contact

Mailchimp9.1Visit Constant Contact8.5Visit

Higher score Mailchimp #3 in Email Marketing Software 9.1/10 Free plan · 14-day trial Free planFree trial✓ 4 of 4 features Visit Mailchimp

vs

Constant Contact #8 in Email Marketing Software 8.5/10 30-day trial Free trial✓ 4 of 4 features Try Constant Contact

• Mailchimp fits best

  Broad email marketing at a low starting cost

• Constant Contact fits best

  Small businesses wanting broad integrations

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Side by side

Feature	Mailchimp 9.1/10 Visit ↗	Constant Contact 8.5/10 Visit ↗
At a glance
Editor score	9.1	8.5
Ranking	#3 in Email Marketing Software	#8 in Email Marketing Software
Best for	Broad email marketing at a low starting cost	Small businesses wanting broad integrations
Pricing model	Free plan + paid	Paid
Starting price	—	—
Free plan	✓ (best)	—
Free trial	14 days	30 days
Free trial length	14 days · no card needed	30 days · no card needed
Deployment	Cloud, Mobile	Cloud, Mobile
Platforms	Web, iOS, Android	Web, Android
Support	Email, Live chat, Phone, Docs · 24/7	Phone, Live chat, Community, Docs
Compliance	GDPR	2FA
Integrations	300+ integrations	300+ integrations
Built for	Solo, Small business, Mid-market, Enterprise	Solo, Small business, Mid-market
Features Mailchimp 4/4 · Constant Contact 4/4
Email automation	✓	✓
Audience segmentation	✓	✓
Landing pages	✓	✓
A/B testing	✓	✓
Specs
Subscriber limit	500 contacts	500 contacts
Monthly send limit	5000 emails/mo	5000 emails/mo
Native integrations	300 integrations	300 integrations
Our review
Pros	Free plan supports up to 250 contacts and 500 emails monthly Automations, segmentation, landing pages, reporting, and A/B testing Works across web, iOS, Android, and API with 300 integrations	300+ integrations across commerce, CRM, social, events, and payments Combines email, SMS, landing pages, events, and social campaigns Includes segmentation, automation, reporting, and AI-assisted content tools
Cons	Free plan allows one audience and one seat Contact-based limits can increase monthly plan costs Premium costs $350 per month	No free plan is available Lite limits users to one automation template and one custom segment Advanced features require Standard or Premium pricing
Our verdict	Mailchimp is an online marketing platform for small businesses, growing companies, and marketing teams. It brings together email campaign creation, audience management, automated workflows, segmentation, landing pages, reporting, signup… Read the review →	Constant Contact is a web-based digital marketing platform for small businesses, nonprofits, franchises, and agencies. It brings email creation, contact management, segmentation, automated workflows, landing pages, social media, SMS,… Read the review →

Strengths and trade-offs

• Mailchimp — where it wins

  • Free plan supports up to 250 contacts and 500 emails monthly
  • Automations, segmentation, landing pages, reporting, and A/B testing
  • Works across web, iOS, Android, and API with 300 integrations

  Where it doesn't

  • Free plan allows one audience and one seat
  • Contact-based limits can increase monthly plan costs
  • Premium costs $350 per month

• Constant Contact — where it wins

  • 300+ integrations across commerce, CRM, social, events, and payments
  • Combines email, SMS, landing pages, events, and social campaigns
  • Includes segmentation, automation, reporting, and AI-assisted content tools

  Where it doesn't

  • No free plan is available
  • Lite limits users to one automation template and one custom segment
  • Advanced features require Standard or Premium pricing

• Mailchimp9.1/10 · Free plan · 14-day trial

  A broad email marketing suite with a free plan and $13 monthly paid entry.

  Visit MailchimpFull verdict →
• Constant Contact8.5/10 · 30-day trial

  A broad email marketing suite with 300+ integrations, but no free plan.

  Try Constant ContactFull verdict →