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Head-to-head · AI Logo Makers

Looka vs Zoviz

  • Updated Oct 2026
  • Both researched from official sources
  • 5 checks side by side
Higher score Looka #2 in AI Logo Makers 8.8/10 Free plan Free plan✓ 4 of 4 features Visit Looka
Zoviz #50 in AI Logo Makers 5.2/10 Paid ✓ 4 of 4 features Visit Zoviz

Looka leads on 1 check, Zoviz on 0, and 4 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreLooka · 8.8/10
  • Free planonly Looka

Looka scores higher on our rubric for ai logo makers: 8.8 against 5.2 out of 10; our editors rank them #2 and #50.

Looka offers free plan; Zoviz doesn't.

Looka is the better fit for established brand-kit workflows. Zoviz is the better fit for mobile and cross-device brand creation.

  • Looka fits best

    Established brand-kit workflows

  • Zoviz fits best

    Mobile and cross-device brand creation

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Side by side

Feature Looka 8.8/10 Visit ↗ Zoviz 5.2/10 Visit ↗
At a glance
Editor score 8.8 5.2
Ranking #2 in AI Logo Makers #50 in AI Logo Makers
Best for Established brand-kit workflows Mobile and cross-device brand creation
Pricing model Free plan + paid Paid
Starting price — $199/yr
Free plan ✓ (best) —
Free trial — —
Deployment Cloud Cloud, Mobile
Platforms Web Web, iOS, macOS
Support Email, Live chat, Phone, Docs Email, Docs
Built for Solo, Small business Solo, Small business, Mid-market, Enterprise
Features Looka 4/4 · Zoviz 4/4
Vector export ✓ ✓
Transparent export ✓ ✓
Brand kit ✓ ✓
Commercial use ✓ ✓
Specs
Logo concepts Not checked yet Not checked yet
File formats PNG, JPG, SVG, EPS, PDF SVG, PNG, PDF, EPS, JPG
Our review
Pros
  • AI concepts plus detailed controls for fonts, colors, icons, and layouts
  • Premium package includes SVG, EPS, PDF, PNG, and color variations
  • Brand Kit adds 300+ templates, guidelines, and business assets
  • Editable vector logos with PNG, JPG, SVG, and PDF exports
  • Brand Kits include logo variations, colors, fonts, and Brand Books
  • Web, iOS, and Android apps synchronize work through the cloud
Cons
  • Basic Logo Package includes only one low-resolution PNG file
  • Brand Kit and website features require annual subscriptions
  • Available as a web-based product rather than a native desktop app
  • High-resolution downloads require an unlocked brand
  • Pricing varies by location and is not presented as a simple universal figure
  • Its broad asset library may exceed the needs of a logo-only project
Our verdict

Looka is a web-based AI logo maker for entrepreneurs, small businesses, and other non-designers. It generates logo concepts from a company name, industry, preferred styles, colors, and symbols, then provides an editor for fonts, colors,…

Read the review →

Zoviz is an AI-assisted logo maker and branding platform for entrepreneurs, startups, freelancers, and businesses. Users provide business details to generate logo concepts, then adjust colors, fonts, icons, slogans, and layouts in an…

Read the review →
  1. LookaAI Logo Makers 8.8Free plan
  2. ZovizAI Logo Makers 5.2Paid

Strengths and trade-offs

  • Looka — where it wins

    • AI concepts plus detailed controls for fonts, colors, icons, and layouts
    • Premium package includes SVG, EPS, PDF, PNG, and color variations
    • Brand Kit adds 300+ templates, guidelines, and business assets

    Where it doesn't

    • Basic Logo Package includes only one low-resolution PNG file
    • Brand Kit and website features require annual subscriptions
    • Available as a web-based product rather than a native desktop app
  • Zoviz — where it wins

    • Editable vector logos with PNG, JPG, SVG, and PDF exports
    • Brand Kits include logo variations, colors, fonts, and Brand Books
    • Web, iOS, and Android apps synchronize work through the cloud

    Where it doesn't

    • High-resolution downloads require an unlocked brand
    • Pricing varies by location and is not presented as a simple universal figure
    • Its broad asset library may exceed the needs of a logo-only project

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update