Suggestions appear as you type. Use the up and down arrows to choose one and Enter to open it.

This page's audience our own tag's counts — open to see them
–Visits
–Page views
–Clicks to vendors
–Time on page
–Reading now
Clicks to vendors, by tool
  • –
Top countries
  • –
Devices
  • –

– · visits, page views and clicks counted by our own tag, which counts more than our checked analytics; every figure rounded down · how we count

Head-to-head · AI Logo Makers

Looka vs Elaa

  • Updated Oct 2026
  • Both researched from official sources
  • 5 checks side by side
Higher score Looka #2 in AI Logo Makers 8.8/10 Free plan Free plan✓ 4 of 4 features Visit Looka
Elaa #7 in AI Logo Makers 8.3/10 Free plan Free plan✓ 4 of 4 features Visit Elaa

Looka leads on 0 checks, Elaa on 0, and 5 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreLooka · 8.8/10
  • Free planboth

Looka scores higher on our rubric for ai logo makers: 8.8 against 8.3 out of 10; our editors rank them #2 and #7.

Looka is the better fit for established brand-kit workflows. Elaa is the better fit for users wanting inexpensive commercial-ready logo files.

  • Looka fits best

    Established brand-kit workflows

  • Elaa fits best

    Users wanting inexpensive commercial-ready logo files

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Looka 8.8/10 Visit ↗ Elaa 8.3/10 Visit ↗
At a glance
Editor score 8.8 8.3
Ranking #2 in AI Logo Makers #7 in AI Logo Makers
Best for Established brand-kit workflows Users wanting inexpensive commercial-ready logo files
Pricing model Free plan + paid Free plan + paid
Starting price — $10 one-time
Free plan ✓ ✓
Free trial — —
Deployment Cloud Cloud
Platforms Web Web
Support Email, Live chat, Phone, Docs Email
Built for Solo, Small business Solo, Small business
Features Looka 4/4 · Elaa 4/4
Vector export ✓ ✓
Transparent export ✓ ✓
Brand kit ✓ ✓
Commercial use ✓ ✓
Specs
Logo concepts Not checked yet 50
File formats PNG, JPG, SVG, EPS, PDF SVG, PNG, ICO, PDF
Our review
Pros
  • AI concepts plus detailed controls for fonts, colors, icons, and layouts
  • Premium package includes SVG, EPS, PDF, PNG, and color variations
  • Brand Kit adds 300+ templates, guidelines, and business assets
  • Free commercial licensing with SVG, PNG, favicon, and PDF exports
  • Unlimited edits, variations, styles, and curated logo options
  • Transparent PNGs, favicon files, and a brand guide PDF included
Cons
  • Basic Logo Package includes only one low-resolution PNG file
  • Brand Kit and website features require annual subscriptions
  • Available as a web-based product rather than a native desktop app
  • A paid Design Pass adds credits but not a broader feature suite
  • An account is required to save edits and download production files
  • Elaa does not guarantee logo uniqueness or trademark eligibility
Our verdict

Looka is a web-based AI logo maker for entrepreneurs, small businesses, and other non-designers. It generates logo concepts from a company name, industry, preferred styles, colors, and symbols, then provides an editor for fonts, colors,…

Read the review →

Elaa is a web-based AI logo maker for founders and businesses that need downloadable brand assets without a recurring subscription. It combines AI-generated logo designs with a curated vector icon library, then lets users adjust fonts,…

Read the review →
  1. LookaAI Logo Makers 8.8Free plan
  2. ElaaAI Logo Makers 8.3Free plan

Strengths and trade-offs

  • Looka — where it wins

    • AI concepts plus detailed controls for fonts, colors, icons, and layouts
    • Premium package includes SVG, EPS, PDF, PNG, and color variations
    • Brand Kit adds 300+ templates, guidelines, and business assets

    Where it doesn't

    • Basic Logo Package includes only one low-resolution PNG file
    • Brand Kit and website features require annual subscriptions
    • Available as a web-based product rather than a native desktop app
  • Elaa — where it wins

    • Free commercial licensing with SVG, PNG, favicon, and PDF exports
    • Unlimited edits, variations, styles, and curated logo options
    • Transparent PNGs, favicon files, and a brand guide PDF included

    Where it doesn't

    • A paid Design Pass adds credits but not a broader feature suite
    • An account is required to save edits and download production files
    • Elaa does not guarantee logo uniqueness or trademark eligibility

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update