Head-to-head · AI Logo Makers
LOGO.com vs Looka
LOGO.com leads on 0 checks, Looka on 0, and 5 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreLOGO.com · 9.0/10
- Free planboth
LOGO.com scores higher on our rubric for ai logo makers: 9.0 against 8.8 out of 10; our editors rank them #1 and #2.
LOGO.com is the better fit for all-in-one logo and brand creation. Looka is the better fit for established brand-kit workflows.
- LOGO.com fits best
All-in-one logo and brand creation
- Looka fits best
Established brand-kit workflows
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Side by side
| Feature | LOGO.com 9.0/10 Visit ↗ | Looka 8.8/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.0 | 8.8 |
| Ranking | #1 in AI Logo Makers | #2 in AI Logo Makers |
| Best for | All-in-one logo and brand creation | Established brand-kit workflows |
| Pricing model | Free plan + paid | Free plan + paid |
| Starting price | — | — |
| Free plan | ✓ | ✓ |
| Free trial | — | — |
| Deployment | Cloud | Cloud |
| Platforms | Web | Web |
| Support | Email, Live chat, Phone, Docs | |
| Built for | Solo, Small business, Mid-market | Solo, Small business |
| Features LOGO.com 4/4 · Looka 4/4 | ||
| Vector export | ✓ | ✓ |
| Transparent export | ✓ | ✓ |
| Brand kit | ✓ | ✓ |
| Commercial use | ✓ | ✓ |
| Specs | ||
| Logo concepts | Not checked yet | Not checked yet |
| File formats | PNG, JPG, SVG, PDF, AI, WEBP | PNG, JPG, SVG, EPS, PDF |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | LOGO.com is a web-based logo and brand-building platform for entrepreneurs, startups, freelancers, and small businesses. It combines AI-generated logo concepts and custom icons with editing controls for typography, colors, layouts, and… Read the review → |
Looka is a web-based AI logo maker for entrepreneurs, small businesses, and other non-designers. It generates logo concepts from a company name, industry, preferred styles, colors, and symbols, then provides an editor for fonts, colors,… Read the review → |
Strengths and trade-offs
LOGO.com — where it wins
- AI concepts plus detailed editing for icons, text, colors, layouts, and layers
- Transparent exports, vector formats, resizing, and brand-kit tools
- Templates, websites, link-in-bio pages, merchandise, and business cards
Where it doesn't
- Free saves only one logo and provides PNG logo files
- The Free website builder includes a watermark
- Available on the web rather than across multiple platforms
Looka — where it wins
- AI concepts plus detailed controls for fonts, colors, icons, and layouts
- Premium package includes SVG, EPS, PDF, PNG, and color variations
- Brand Kit adds 300+ templates, guidelines, and business assets
Where it doesn't
- Basic Logo Package includes only one low-resolution PNG file
- Brand Kit and website features require annual subscriptions
- Available as a web-based product rather than a native desktop app
- LOGO.com9.0/10 · Free plan
A broad web-based toolkit for creating logos, brand assets, and marketing designs.
Visit LOGO.comFull verdict → - Looka8.8/10 · Free plan
A detailed AI logo workflow with strong exports and an optional brand-asset suite.
Visit LookaFull verdict →
More comparisons
- LOGO.com vs Rocket
- LOGO.com vs logotype.ai
- LOGO.com vs SologoAI
- LOGO.com vs Logo Diffusion
- LOGO.com vs Elaa
- LOGO.com vs AI Logo Generator
- Looka vs Rocket
- Looka vs logotype.ai
All AI logo makers comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update







