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Head-to-head · WhatsApp Marketing Software

Interakt vs Chatfuel

  • Updated Oct 2026
  • Both researched from official sources
  • 2 checks side by side
Higher score Interakt #6 in WhatsApp Marketing Software 8.4/10 14-day trial Free trial✓ 0 of 4 features Visit Interakt

Interakt leads on 1 check, Chatfuel on 0, and 1 is even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreInterakt · 8.4/10
  • Lowest starting priceInterakt · $12/mo
  • Free trialonly Interakt

Interakt scores higher on our rubric for whatsapp marketing software: 8.4 against 8.3 out of 10; our editors rank them #6 and #7.

Interakt is cheaper to start at $12/mo against $69/mo.

Interakt is the better fit for teams needing routing, commerce, and WhatsApp APIs. Chatfuel is the better fit for teams automating WhatsApp and social chats.

  • Interakt fits best

    Teams needing routing, commerce, and WhatsApp APIs

  • Chatfuel fits best

    Teams automating WhatsApp and social chats

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Interakt 8.4/10 Visit ↗ Chatfuel 8.3/10 Visit ↗
At a glance
Editor score 8.4 8.3
Ranking #6 in WhatsApp Marketing Software #7 in WhatsApp Marketing Software
Best for Teams needing routing, commerce, and WhatsApp APIs Teams automating WhatsApp and social chats
Pricing model Paid Paid
Starting price $12/mo (best) $69/mo
Free plan — —
Free trial 14 days —
Deployment Cloud, Mobile Cloud
Platforms Web, iOS, Android Web
Support Email, Tickets, Docs Community, Docs
Integrations 60+ integrations 136+ integrations
Built for Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features Interakt 0/4 · Chatfuel 0/4
Broadcast campaigns Not checked yet Not checked yet
Workflow automation Not checked yet Not checked yet
Personalized variables Not checked yet Not checked yet
Template management Not checked yet Not checked yet
Specs
Contact limit Not checked yet Not checked yet
Monthly message limit Not checked yet Not checked yet
Channel coverage Not checked yet Not checked yet
Our review
Pros
  • Shared inbox with chat assignment and auto-assignment rules
  • Campaigns, workflows, templates, chatbots, and commerce tools
  • Public APIs, webhooks, analytics, and commerce integrations
  • Visual flow builder supports WhatsApp, Instagram, Facebook and website chats
  • Business includes WhatsApp broadcasts, lead scoring and bookings
  • Shared inbox and contact segmentation pair automation with human follow-up
Cons
  • No free plan for teams evaluating the platform
  • Growth starts at $55 per month on monthly billing
  • RCS is limited to Advanced and Enterprise plans
  • No free plan; the listed monthly Business price starts at $69
  • Web is the only listed platform
  • Agency S costs $90 per month and is aimed at multi-company management
Our verdict

Interakt is a WhatsApp Business platform for SMBs and direct-to-consumer brands that need one workspace for customer conversations, sales, marketing, and support. Its shared team inbox supports chat assignment and reassignment, while…

Read the review →

Chatfuel brings chatbot automation to businesses, agencies and creators that want to manage customer conversations across WhatsApp, Instagram, Facebook and websites without coding. Its visual flow builder covers automated replies and…

Read the review →
  1. InteraktWhatsApp Marketing Software 8.414-day trial
  2. ChatfuelWhatsApp Marketing Software 8.3Paid

Strengths and trade-offs

  • Interakt — where it wins

    • Shared inbox with chat assignment and auto-assignment rules
    • Campaigns, workflows, templates, chatbots, and commerce tools
    • Public APIs, webhooks, analytics, and commerce integrations

    Where it doesn't

    • No free plan for teams evaluating the platform
    • Growth starts at $55 per month on monthly billing
    • RCS is limited to Advanced and Enterprise plans
  • Chatfuel — where it wins

    • Visual flow builder supports WhatsApp, Instagram, Facebook and website chats
    • Business includes WhatsApp broadcasts, lead scoring and bookings
    • Shared inbox and contact segmentation pair automation with human follow-up

    Where it doesn't

    • No free plan; the listed monthly Business price starts at $69
    • Web is the only listed platform
    • Agency S costs $90 per month and is aimed at multi-company management

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update