Identity Guard vs Norton LifeLock

Identity Guard9.4Visit Norton LifeLock8.7Visit

Higher score Identity Guard #1 in Identity Theft Protection Services 9.4/10 Paid ✓ 6 of 6 features Visit Identity Guard

vs

Norton LifeLock #5 in Identity Theft Protection Services 8.7/10 30-day trial Free trial✓ 6 of 6 features Try Norton LifeLock

• Identity Guard fits best

  Mature, bureau-connected identity monitoring

• Norton LifeLock fits best

  Established all-around identity protection

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Side by side

Feature	Identity Guard 9.4/10 Visit ↗	Norton LifeLock 8.7/10 Visit ↗
At a glance
Editor score	9.4	8.7
Ranking	#1 in Identity Theft Protection Services	#5 in Identity Theft Protection Services
Best for	Mature, bureau-connected identity monitoring	Established all-around identity protection
Pricing model	Paid	Paid
Starting price	$8.99/mo	$124.99/yr
Free plan	—	—
Free trial	—	30 days
Money-back guarantee	60 days	60 days
Deployment	Cloud, Mobile	Cloud, Mobile
Platforms	Web, iOS, Android	Web, iOS, Android
Support	Email, Phone · 24/7	Phone, Docs · 24/7
Built for	Solo, Small business	Solo, Small business
Features Identity Guard 6/6 · Norton LifeLock 6/6
Dark-web monitoring	✓	✓
Bank account monitoring	✓	✓
SSN monitoring	✓	✓
Account takeover monitoring	✓	✓
Identity restoration	✓	✓
Identity-theft insurance	✓	✓
Our review
Pros	Three-bureau credit monitoring on Total and Ultra plans Monitors dark web, SSNs, financial accounts, and high-risk transactions Includes identity-theft insurance and fraud-resolution assistance	Monitors dark-web, SSN, credit, financial, and identity signals Includes identity restoration specialists and reimbursement coverage Adds broker removal, scam support, and home-title monitoring on eligible plans
Cons	Three-bureau credit monitoring is not included on Value plans There is no free plan Existing accounts and the mobile app are transitioning to Aura	No free plan is available Key protections vary substantially by plan Higher tiers cost more for broader account and scam monitoring
Our verdict	Identity Guard is a paid identity theft protection service for individuals and families in the United States. It monitors Social Security numbers, financial accounts, credit files, dark-web exposure, data breaches, and other identity… Read the review →	Norton LifeLock is a paid identity theft protection service for individuals, couples, and families. It monitors personal information, Social Security numbers, credit activity, bank accounts, investment accounts, 401(k) accounts, and… Read the review →

Strengths and trade-offs

• Identity Guard — where it wins

  • Three-bureau credit monitoring on Total and Ultra plans
  • Monitors dark web, SSNs, financial accounts, and high-risk transactions
  • Includes identity-theft insurance and fraud-resolution assistance

  Where it doesn't

  • Three-bureau credit monitoring is not included on Value plans
  • There is no free plan
  • Existing accounts and the mobile app are transitioning to Aura

• Norton LifeLock — where it wins

  • Monitors dark-web, SSN, credit, financial, and identity signals
  • Includes identity restoration specialists and reimbursement coverage
  • Adds broker removal, scam support, and home-title monitoring on eligible plans

  Where it doesn't

  • No free plan is available
  • Key protections vary substantially by plan
  • Higher tiers cost more for broader account and scam monitoring

• Identity Guard9.4/10 · Paid

  A broad identity protection service with three-bureau monitoring on higher tiers.

  Visit Identity GuardFull verdict →
• Norton LifeLock8.7/10 · 30-day trial

  A broad identity protection service with monitoring, alerts, restoration, and coverage.

  Try Norton LifeLockFull verdict →