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Head-to-head · Revenue Operations Software

Forma.ai vs People.ai Forecasting

  • Updated Oct 2026
  • Both researched from official sources
Higher score Forma.ai #6 in Revenue Operations Software 8.5/10 Pricing on request ✓ 0 of 5 features Visit Forma.ai
People.ai Forecasting #8 in Revenue Operations Software 8.3/10 Pricing on request ✓ 0 of 5 features Visit People.ai

Our verdict

  • Highest scoreForma.ai · 8.5/10

Forma.ai scores higher on our rubric for revenue operations software: 8.5 against 8.3 out of 10; our editors rank them #6 and #8.

Forma.ai is the better fit for automated incentive-plan administration. People.ai Forecasting is the better fit for multi-source forecast visibility.

  • Forma.ai fits best

    Automated incentive-plan administration

  • People.ai Forecasting fits best

    Multi-source forecast visibility

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Forma.ai 8.5/10 Visit ↗ People.ai Forecasting 8.3/10 Visit ↗
At a glance
Editor score 8.5 8.3
Ranking #6 in Revenue Operations Software #8 in Revenue Operations Software
Best for Automated incentive-plan administration Multi-source forecast visibility
Pricing model Paid Paid
Starting price Pricing on request Pricing on request
Free plan Not checked yet Not checked yet
Free trial — —
Deployment Cloud Cloud
Support Email, Phone Email, Docs
Compliance SOC 2, GDPR SOC 2, ISO 27001, GDPR, SSO/SAML
Integrations 600+ integrations 20 integrations
Built for Enterprise Mid-market, Enterprise
Features Forma.ai 0/5 · People.ai Forecasting 0/5
Revenue forecasting Not checked yet Not checked yet
Workflow automation Not checked yet Not checked yet
Revenue attribution Not checked yet Not checked yet
Data warehouse sync Not checked yet Not checked yet
API access Not checked yet Not checked yet
Specs
Team coverage Not checked yet Not checked yet
Our review
Pros
  • Automates commission calculations, statements, payroll reporting, and audit trails
  • Combines quota, territory, sales crediting, and dispute workflows
  • Supports CRM, ERP, HRIS, spreadsheet, and proprietary-system integrations
  • Forecast waterfalls show week-over-week and quarter-over-quarter changes
  • AI highlights forecast risks and recommends next-best actions
  • Connects CRM, communications, meetings, collaboration, and API data
Cons
  • Customized pricing requires contacting Forma.ai
  • Enterprise positioning may not suit smaller, simpler sales teams
  • Broad scope may require coordination across several operational teams
  • Usage-based pricing requires a sales conversation
  • Available on web and API rather than listed native mobile platforms
  • Its broad scope may exceed the needs of simple sales teams
Our verdict

Forma.ai is an enterprise sales compensation and sales performance management platform for complex, global go-to-market organizations. It brings incentive-plan creation, financial modeling, commission calculations, quota and territory…

Read the review →

People.ai Forecasting, now branded as Backstory, is a revenue intelligence platform for sales leaders, revenue operations teams, and executives. It combines CRM records with emails, meetings, calls, chats, and other activity data to…

Read the review →
  1. Forma.aiRevenue Operations Software 8.5Pricing on request
  2. People.ai ForecastingRevenue Operations Software 8.3Pricing on request

Strengths and trade-offs

  • Forma.ai — where it wins

    • Automates commission calculations, statements, payroll reporting, and audit trails
    • Combines quota, territory, sales crediting, and dispute workflows
    • Supports CRM, ERP, HRIS, spreadsheet, and proprietary-system integrations

    Where it doesn't

    • Customized pricing requires contacting Forma.ai
    • Enterprise positioning may not suit smaller, simpler sales teams
    • Broad scope may require coordination across several operational teams
  • People.ai Forecasting — where it wins

    • Forecast waterfalls show week-over-week and quarter-over-quarter changes
    • AI highlights forecast risks and recommends next-best actions
    • Connects CRM, communications, meetings, collaboration, and API data

    Where it doesn't

    • Usage-based pricing requires a sales conversation
    • Available on web and API rather than listed native mobile platforms
    • Its broad scope may exceed the needs of simple sales teams

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update