Head-to-head · Barcoding Software
Express Labels Mobile vs BarTender
Express Labels Mobile leads on 1 check, BarTender on 0, and 2 are even. Who comes out ahead on the 3 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreExpress Labels Mobile · 8.2/10
- Free planonly Express Labels Mobile
- Free trialonly BarTender
- Most featuresBarTender · 2 of 3
Express Labels Mobile scores higher on our rubric for barcoding software: 8.2 against 7.9 out of 10; our editors rank them #4 and #6.
Express Labels Mobile offers free plan; BarTender doesn't.
Express Labels Mobile is the better fit for mobile users creating labels for supported Brady printers. BarTender is the better fit for teams needing versatile label design and printing.
- Express Labels Mobile fits best
Mobile users creating labels for supported Brady printers
- BarTender fits best
Teams needing versatile label design and printing
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Side by side
| Feature | Express Labels Mobile 8.2/10 Visit ↗ | BarTender 7.9/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 8.2 | 7.9 |
| Ranking | #4 in Barcoding Software | #6 in Barcoding Software |
| Best for | Mobile users creating labels for supported Brady printers | Teams needing versatile label design and printing |
| Pricing model | Free | Paid |
| Starting price | Free | $199/yr |
| Free plan | ✓ (best) | — |
| Free trial | — | 30 days |
| Deployment | Mobile | Cloud, Self-hosted, Mobile |
| Platforms | iOS, Android | Windows, Web, iOS, Android |
| Support | Email, Docs | Email, Live chat, Phone, Tickets, Community, Docs · 24/7 |
| Integrations | 5 integrations | 6 integrations |
| Built for | Small business, Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features Express Labels Mobile 0/3 · BarTender 2/3 | ||
| Label design | Not checked yet | ✓ (best) |
| Label printing | Not checked yet | ✓ (best) |
| Mobile scanning | Not checked yet | Not checked yet |
| Specs | ||
| Barcode formats | Not checked yet | 100+ symbologies, including UPC-A/UPC-E, EAN-8/EAN-13, Code 39, Code 128, Interleaved 2-of-5, GS1 DataBar, Codabar, QR Code, Data Matrix, PDF417, Aztec, MaxiCode, and Han Xin |
| Tracking focus | Not checked yet | Products |
| Deployment | Not checked yet | Not checked yet |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | Express Labels Mobile is a free app from Brady Corporation for designing, viewing, and printing identification labels from iPhone, iPad, and Android devices. Its audience is people who need to create labels on site and have access to a… Read the review → |
BarTender is labeling software for organizations that design, manage, automate, and print barcode and RFID labels. Its WYSIWYG designer, label templates, and support for more than 100 barcode symbologies suit teams in warehouse,… Read the review → |
Strengths and trade-offs
Express Labels Mobile — where it wins
- Creates labels with text, graphics, symbols, photos, and barcodes.
- Imports spreadsheet and text data for variable labels and serialized batches.
- Connects to Box, Dropbox, Google Drive, iCloud, and OneDrive files.
Where it doesn't
- Prints only to the listed compatible Brady printer models.
- Mobile-only deployment limits label work to iOS and Android devices.
- Focused on identification labels rather than shipping labels.
BarTender — where it wins
- Design labels with more than 100 barcode symbologies and templates
- Print from workstations, browsers, and mobile devices
- Automate workflows with REST APIs, File Drop, and no-code builders
Where it doesn't
- No free plan; paid editions start at $199 per year
- Pricing and features vary across several on-premises and cloud editions
- Some advanced integrations and centralized controls require higher editions
- Express Labels Mobile8.2/10 · Free plan
A free mobile app for designing and printing barcode and identification labels on compatible Brady printers.
Visit BradyFull verdict → - BarTender7.9/10 · 30-day trial
Flexible label design and printing, with on-premises and cloud editions.
Visit BarTenderFull verdict →
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All barcoding software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update




