Head-to-head · Barcoding Software
BarTender vs MapTrack
BarTender leads on 0 checks, MapTrack on 0, and 3 are even. Who comes out ahead on the 3 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreBarTender · 7.9/10
- Free trialboth
- Most featuresBarTender · 2 of 3
BarTender scores higher on our rubric for barcoding software: 7.9 against 7.8 out of 10; our editors rank them #6 and #8.
BarTender is the better fit for teams needing versatile label design and printing. MapTrack is the better fit for teams tracking tools, equipment, or fleet assets.
- BarTender fits best
Teams needing versatile label design and printing
- MapTrack fits best
Teams tracking tools, equipment, or fleet assets
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Side by side
| Feature | BarTender 7.9/10 Visit ↗ | MapTrack 7.8/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 7.9 | 7.8 |
| Ranking | #6 in Barcoding Software | #8 in Barcoding Software |
| Best for | Teams needing versatile label design and printing | Teams tracking tools, equipment, or fleet assets |
| Pricing model | Paid | Paid |
| Starting price | $199/yr | A$1/unit/mo |
| Free plan | — | — |
| Free trial | 30 days | 30 days |
| Free trial length | 30 days | 30 days · no card needed |
| Deployment | Cloud, Self-hosted, Mobile | Cloud, Mobile |
| Platforms | Windows, Web, iOS, Android | Web, iOS, Android |
| Support | Email, Live chat, Phone, Tickets, Community, Docs · 24/7 | Email, Live chat, Phone, Docs |
| Compliance | GDPR | GDPR, SSO/SAML, 2FA |
| Integrations | 6 integrations | 185+ integrations |
| Built for | Small business, Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features BarTender 2/3 · MapTrack 0/3 | ||
| Label design | ✓ (best) | Not checked yet |
| Label printing | ✓ (best) | Not checked yet |
| Mobile scanning | Not checked yet | Not checked yet |
| Specs | ||
| Barcode formats | 100+ symbologies, including UPC-A/UPC-E, EAN-8/EAN-13, Code 39, Code 128, Interleaved 2-of-5, GS1 DataBar, Codabar, QR Code, Data Matrix, PDF417, Aztec, MaxiCode, and Han Xin | Not checked yet |
| Tracking focus | Products | Not checked yet |
| Deployment | Not checked yet | Not checked yet |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | BarTender is labeling software for organizations that design, manage, automate, and print barcode and RFID labels. Its WYSIWYG designer, label templates, and support for more than 100 barcode symbologies suit teams in warehouse,… Read the review → |
MapTrack is a cloud asset-tracking platform for construction, civil, mining, facilities, and field-service teams managing tools, equipment, plant, or fleet across sites. Teams can maintain an asset register, assign custody, record… Read the review → |
Strengths and trade-offs
BarTender — where it wins
- Design labels with more than 100 barcode symbologies and templates
- Print from workstations, browsers, and mobile devices
- Automate workflows with REST APIs, File Drop, and no-code builders
Where it doesn't
- No free plan; paid editions start at $199 per year
- Pricing and features vary across several on-premises and cloud editions
- Some advanced integrations and centralized controls require higher editions
MapTrack — where it wins
- Scan QR codes and barcodes in bulk from mobile devices
- Track assignments, locations, movement history, and check-in/out
- Fleet plans include GPS options; Pro adds work orders and compliance workflows
Where it doesn't
- Tools and equipment Standard starts at 200 billable assets
- Fleet, plant, and heavy machinery plans cost more than tools plans
- Asset tracking is the focus, not label design
- BarTender7.9/10 · 30-day trial
Flexible label design and printing, with on-premises and cloud editions.
Visit BarTenderFull verdict → - MapTrack7.8/10 · 30-day trial
QR and barcode-based asset tracking with audits, maintenance, and fleet workflows.
Visit MapTrackFull verdict →
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All barcoding software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update



