Head-to-head · Startup Founder Tools
Eqvista vs Pulley
Eqvista leads on 1 check, Pulley on 0, and 0 are even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreEqvista · 6.8/10
- Free planonly Eqvista
Eqvista scores higher on our rubric for startup founder tools: 6.8 against 6.7 out of 10; our editors rank them #6 and #7.
Eqvista offers free plan; Pulley doesn't.
Eqvista is the better fit for cost-conscious founders managing a cap table. Pulley is the better fit for startups managing cap tables and equity compliance.
- Eqvista fits best
Cost-conscious founders managing a cap table
- Pulley fits best
Startups managing cap tables and equity compliance
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Side by side
| Feature | Eqvista 6.8/10 Visit ↗ | Pulley 6.7/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 6.8 | 6.7 |
| Ranking | #6 in Startup Founder Tools | #7 in Startup Founder Tools |
| Best for | Cost-conscious founders managing a cap table | Startups managing cap tables and equity compliance |
| Pricing model | Free plan + paid | Paid |
| Starting price | $2/mo | Not published |
| Free plan | ✓ (best) | — |
| Free trial | — | — |
| Deployment | Cloud, Mobile | Cloud |
| Platforms | Web, iOS, Android | Web |
| Support | Email, Docs | Email, Live chat, Phone, Docs · 24/7 |
| Compliance | 2FA | SOC 2, GDPR |
| Integrations | 1 integrations | 20 integrations |
| Built for | Small business, Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features Eqvista 0/5 · Pulley 0/5 | ||
| Business plan builder | Not published | Not published |
| Financial forecasting | Not published | Not published |
| Investor tracking | Not published | Not published |
| Cap table management | Not published | Not published |
| Incorporation support | Not published | Not published |
| Specs | ||
| Startup stage | Not published | Not published |
| Our review | ||
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| Cons |
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| Our verdict | Eqvista brings cap-table and equity management together with valuation, modeling, and compliance workflows for private companies. Its tools are aimed at founders and finance teams managing ownership, employee equity, and shareholder… Read the review → |
Pulley brings cap-table management and equity workflows together for startup founders and finance teams, with tools for employees and investors as well. It tracks ownership and supports equity issuance, offer letters, agreement signing,… Read the review → |
Strengths and trade-offs
Eqvista — where it wins
- Free tier covers cap tables, ESOPs, vesting, stakeholder accounts, and a data room
- Premium adds e-signing, compliance workflows, and funding-round modeling
- Web and mobile access, with shareholder portals and QuickBooks integration
Where it doesn't
- Premium pricing rises with each stakeholder and changes above 50 stakeholders
- The annual valuation bundle starts at $990 and varies by company factors
- Support is limited to email and documentation
Pulley — where it wins
- Tracks ownership and supports equity issuance and employee portals
- Models fundraising and dilution scenarios
- Connects with HRIS and payroll platforms
Where it doesn't
- No free plan; paid plans are contact-sales offerings
- Some compliance and reporting features are limited to higher tiers
- Focused on equity administration rather than broader startup operations
- Eqvista6.8/10 · Free plan · paid from $2/mo
A free cap-table tier with paid compliance, modeling, and valuation options.
Visit EqvistaFull verdict → - Pulley6.7/10 · 14-day trial
Cap-table, equity issuance, compliance and employee tools for growing startups.
Visit PulleyFull verdict →
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Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026
Last updated · How we research and update





