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Head-to-head · Property Leasing Software

Entrata vs MagicDoor

  • Updated Oct 2026
  • Both researched from official sources
  • 1 check side by side
Higher score Entrata #1 in Property Leasing Software 9.4/10 Pricing on request ✓ 0 of 6 features Visit Entrata

Entrata leads on 0 checks, MagicDoor on 0, and 1 is even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreEntrata · 9.4/10

Entrata scores higher on our rubric for property leasing software: 9.4 against 8.5 out of 10; our editors rank them #1 and #7.

Entrata is the better fit for large operators needing an all-in-one platform. MagicDoor is the better fit for small operators wanting broad property automation.

  • Entrata fits best

    Large operators needing an all-in-one platform

  • MagicDoor fits best

    Small operators wanting broad property automation

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Entrata 9.4/10 Visit ↗ MagicDoor 8.5/10 Visit ↗
At a glance
Editor score 9.4 8.5
Ranking #1 in Property Leasing Software #7 in Property Leasing Software
Best for Large operators needing an all-in-one platform Small operators wanting broad property automation
Pricing model Paid Paid
Starting price Pricing on request $1.50/unit/mo
Free plan Not checked yet —
Free trial — —
Deployment Cloud, Mobile Cloud, Mobile
Platforms Web, iOS, Android Web, iOS, Android
Support Email, Phone, Docs Email, Live chat, Phone
Built for Mid-market, Enterprise Small business, Mid-market, Enterprise
Features Entrata 0/6 · MagicDoor 0/6
Applicant workflows Not checked yet Not checked yet
Online applications Not checked yet Not checked yet
Tour scheduling Not checked yet Not checked yet
Lease preparation Not checked yet Not checked yet
E-signatures Not checked yet Not checked yet
Listing syndication Not checked yet Not checked yet
Specs
Mobile access Not checked yet Not checked yet
Our review
Pros
  • Covers leasing, screening, e-signing, payments, maintenance, and accounting
  • ResidentPortal supports payments, documents, maintenance requests, and communications
  • API, webhooks, sandbox environments, and documentation support integrations
  • Covers leasing, payments, maintenance, accounting, and owner reporting
  • Supports ACH, cards, recurring Zelle, and configurable AutoPay
  • Adds AI-assisted communication and workflow automation
Cons
  • Pricing is sales-led rather than published by standard plan
  • Broad functionality may exceed the needs of smaller operators
  • Resident mobile apps are centered on the ResidentPortal experience
  • Advanced pricing starts at 25 units
  • Enterprise pricing is customized rather than listed as a fixed rate
  • Available on the web platform only
Our verdict

Entrata is a property management platform for multifamily owners and operators, combining leasing, resident communications, online rent payments, maintenance, accounting, renewals, marketing, and operational automation. It supports leasing…

Read the review →

MagicDoor is property management software for landlords, property management companies, and multi-portfolio operators. It brings leasing, tenant screening, e-signatures, listings, rent collection, maintenance, accounting, owner reporting,…

Read the review →
  1. EntrataProperty Leasing Software 9.4Pricing on request
  2. MagicDoorProperty Leasing Software 8.5Paid

Strengths and trade-offs

  • Entrata — where it wins

    • Covers leasing, screening, e-signing, payments, maintenance, and accounting
    • ResidentPortal supports payments, documents, maintenance requests, and communications
    • API, webhooks, sandbox environments, and documentation support integrations

    Where it doesn't

    • Pricing is sales-led rather than published by standard plan
    • Broad functionality may exceed the needs of smaller operators
    • Resident mobile apps are centered on the ResidentPortal experience
  • MagicDoor — where it wins

    • Covers leasing, payments, maintenance, accounting, and owner reporting
    • Supports ACH, cards, recurring Zelle, and configurable AutoPay
    • Adds AI-assisted communication and workflow automation

    Where it doesn't

    • Advanced pricing starts at 25 units
    • Enterprise pricing is customized rather than listed as a fixed rate
    • Available on the web platform only

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update