Head-to-head · Property Leasing Software
Entrata vs MagicDoor
Entrata leads on 0 checks, MagicDoor on 0, and 1 is even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreEntrata · 9.4/10
Entrata scores higher on our rubric for property leasing software: 9.4 against 8.5 out of 10; our editors rank them #1 and #7.
Entrata is the better fit for large operators needing an all-in-one platform. MagicDoor is the better fit for small operators wanting broad property automation.
- Entrata fits best
Large operators needing an all-in-one platform
- MagicDoor fits best
Small operators wanting broad property automation
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Side by side
| Feature | Entrata 9.4/10 Visit ↗ | MagicDoor 8.5/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.4 | 8.5 |
| Ranking | #1 in Property Leasing Software | #7 in Property Leasing Software |
| Best for | Large operators needing an all-in-one platform | Small operators wanting broad property automation |
| Pricing model | Paid | Paid |
| Starting price | Pricing on request | $1.50/unit/mo |
| Free plan | Not checked yet | — |
| Free trial | — | — |
| Deployment | Cloud, Mobile | Cloud, Mobile |
| Platforms | Web, iOS, Android | Web, iOS, Android |
| Support | Email, Phone, Docs | Email, Live chat, Phone |
| Built for | Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features Entrata 0/6 · MagicDoor 0/6 | ||
| Applicant workflows | Not checked yet | Not checked yet |
| Online applications | Not checked yet | Not checked yet |
| Tour scheduling | Not checked yet | Not checked yet |
| Lease preparation | Not checked yet | Not checked yet |
| E-signatures | Not checked yet | Not checked yet |
| Listing syndication | Not checked yet | Not checked yet |
| Specs | ||
| Mobile access | Not checked yet | Not checked yet |
| Our review | ||
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| Our verdict | Entrata is a property management platform for multifamily owners and operators, combining leasing, resident communications, online rent payments, maintenance, accounting, renewals, marketing, and operational automation. It supports leasing… Read the review → |
MagicDoor is property management software for landlords, property management companies, and multi-portfolio operators. It brings leasing, tenant screening, e-signatures, listings, rent collection, maintenance, accounting, owner reporting,… Read the review → |
Strengths and trade-offs
Entrata — where it wins
- Covers leasing, screening, e-signing, payments, maintenance, and accounting
- ResidentPortal supports payments, documents, maintenance requests, and communications
- API, webhooks, sandbox environments, and documentation support integrations
Where it doesn't
- Pricing is sales-led rather than published by standard plan
- Broad functionality may exceed the needs of smaller operators
- Resident mobile apps are centered on the ResidentPortal experience
MagicDoor — where it wins
- Covers leasing, payments, maintenance, accounting, and owner reporting
- Supports ACH, cards, recurring Zelle, and configurable AutoPay
- Adds AI-assisted communication and workflow automation
Where it doesn't
- Advanced pricing starts at 25 units
- Enterprise pricing is customized rather than listed as a fixed rate
- Available on the web platform only
- Entrata9.4/10 · Pricing on request
An all-in-one multifamily platform spanning leasing, operations, accounting, and resident services.
Visit EntrataFull verdict → - MagicDoor8.5/10 · Paid
Broad property automation for small operators, with AI tiers priced per unit.
Visit MagicDoorFull verdict →
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- Entrata vs RentEngine
- RealPage Leasing vs MagicDoor
- EliseAI LeasingAI vs MagicDoor
All property leasing software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update







