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Head-to-head · WordPress Page Builders

Divi vs Visual Composer

  • Updated Oct 2026
  • Both researched from official sources
  • 1 check side by side
Higher score Divi #2 in WordPress Page Builders 9.1/10 Paid ✓ 0 of 5 features Visit Elegant Themes
Visual Composer #5 in WordPress Page Builders 8.4/10 Free plan Free plan✓ 0 of 5 features Try Visual Composer

Divi leads on 0 checks, Visual Composer on 1, and 0 are even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreDivi · 9.1/10
  • Free planonly Visual Composer

Divi scores higher on our rubric for wordpress page builders: 9.1 against 8.4 out of 10; our editors rank them #2 and #5.

Visual Composer offers free plan; Divi doesn't.

Divi is the better fit for all-in-one visual sites with lifetime pricing. Visual Composer is the better fit for feature-rich builders with broad plugin support.

  • Divi fits best

    All-in-one visual sites with lifetime pricing

  • Visual Composer fits best

    Feature-rich builders with broad plugin support

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Divi 9.1/10 Visit ↗ Visual Composer 8.4/10 Visit ↗
At a glance
Editor score 9.1 8.4
Ranking #2 in WordPress Page Builders #5 in WordPress Page Builders
Best for All-in-one visual sites with lifetime pricing Feature-rich builders with broad plugin support
Pricing model Paid Free plan + paid
Starting price — $49/site/yr
Free plan — ✓ (best)
Free trial — —
Money-back guarantee 30 days 30 days
Deployment Self-hosted Self-hosted
Support Live chat, Email, Docs · 24/7 Tickets, Docs, Community
Integrations 10 integrations 16 integrations
Built for Solo, Small business, Mid-market Solo, Small business, Mid-market
Features Divi 0/5 · Visual Composer 0/5
Theme builder Not checked yet Not checked yet
Responsive controls Not checked yet Not checked yet
Dynamic content Not checked yet Not checked yet
WooCommerce tools Not checked yet Not checked yet
Popup builder Not checked yet Not checked yet
Specs
Template count Not checked yet Not checked yet
Our review
Pros
  • Theme Builder covers pages, posts, products, headers, footers, and archives
  • Includes forms, blogging, SEO controls, WooCommerce modules, and AI tools
  • Divi Lifetime offers unlimited usage, updates, and support for $249 one time
  • Free plan includes 50+ elements and templates
  • Theme and Popup Builders extend beyond page creation
  • Integrates with WooCommerce, forms, SEO tools, and more
Cons
  • There is no free plan
  • It requires self-hosted WordPress rather than a hosted site platform
  • Appointment booking depends on integrations instead of a native booking module
  • Self-hosted WordPress plugin rather than a hosted website platform
  • Advanced features and premium support require paid plans
  • Annual plans are priced per website or website group
Our verdict

Divi is a self-hosted WordPress theme and visual drag-and-drop builder from Elegant Themes. It is designed for website owners, freelancers, agencies, and small businesses that want to create pages, posts, product templates, headers,…

Read the review →

Visual Composer is a self-hosted WordPress page builder for business owners, designers, marketers, store owners, developers, and agencies. Its frontend drag-and-drop editor supports reusable templates, content elements, responsive…

Read the review →
  1. DiviWordPress Page Builders 9.1Paid
  2. Visual ComposerWordPress Page Builders 8.4Free plan

Strengths and trade-offs

  • Divi — where it wins

    • Theme Builder covers pages, posts, products, headers, footers, and archives
    • Includes forms, blogging, SEO controls, WooCommerce modules, and AI tools
    • Divi Lifetime offers unlimited usage, updates, and support for $249 one time

    Where it doesn't

    • There is no free plan
    • It requires self-hosted WordPress rather than a hosted site platform
    • Appointment booking depends on integrations instead of a native booking module

  • Visual Composer — where it wins

    • Free plan includes 50+ elements and templates
    • Theme and Popup Builders extend beyond page creation
    • Integrates with WooCommerce, forms, SEO tools, and more

    Where it doesn't

    • Self-hosted WordPress plugin rather than a hosted website platform
    • Advanced features and premium support require paid plans
    • Annual plans are priced per website or website group

More comparisons

All WordPress page builders comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update