Visual Composer
Visual Composer: A capable WordPress builder for advanced visual control, with self-hosting as a requirement. Ranked #23 of 84 in Small Business Website Builders by our editors (7.0/10); pricing: Free plan; best for wordPress users needing advanced visual control.
At a glance
- Editor score7.0 / 10
- PricingFree plan
- Best forWordPress users needing advanced visual control
- Free planYes
- Paid from$49/site/yr
- Facts checked20 Sep 2026

Where it wins
- Theme Builder covers pages, posts, archives, headers, footers, and sidebars.
- 300+ content elements and 200+ templates are included in paid plans.
- WooCommerce, form plugins, SEO checks, and responsive controls are supported.
Where it doesn't
- Requires WordPress rather than offering a standalone hosted platform.
- Paid plans start at $49 per website per year.
- Booking and AI capabilities are outside its described feature set.
Our verdict on Visual Composer
Visual Composer is a WordPress website builder for business owners, designers, marketers, store owners, developers, and agencies. Its frontend drag-and-drop editor combines reusable templates, content elements, responsive controls, theme layout editing, popup creation, SEO and content analysis checks, and a Visual Composer Hub for elements, templates, stock images, and add-ons. The free plugin includes 50+ free elements and templates, while paid plans add broader design and support capabilities. It fits users who already work within WordPress and want detailed control over site presentation rather than a separate hosted builder.
Pricing is structured around annual website coverage. The Free plan provides a free WordPress page builder with 50+ free elements and templates. Single costs $49 per website per year and adds the drag-and-drop builder, 300+ content elements, 200+ templates, Theme Builder, Popup Builder, and Premium Support. Plus costs $99 per 5 websites per year, Accelerate costs $149 per 20 websites per year, and Agency costs $349 per 1000 websites per year; these plans list the same main paid features. Lifetime costs $149 one-time and includes lifetime updates, two years of support, the drag-and-drop builder, Theme Builder, and Popup Builder.
Its strongest fit comes from the depth of its WordPress-focused feature set. Theme Builder supports pages, posts, archives, headers, footers, and sidebars, while Popup Builder offers page-load, exit-intent, click, and scroll triggers. Responsive controls include mobile preview, and the Developer API allows custom content elements. Integrations cover WooCommerce, Advanced Custom Fields, Gravity Forms, Contact Form 7, Ninja Forms, WP Forms, TranslatePress, MailChimp for WordPress, EventOn Calendar, wpDataTables, Unsplash, YouTube, and Vimeo. Choose Visual Composer for advanced WordPress design work, stores, content sites, or agency portfolios; choose another option if you want a hosted platform without WordPress dependency or need booking and AI capabilities.
Your product? Our editors can test Visual Composer in depth and publish a review, labelled as paid · from $149/mo →
Visual Composer pricing
All 6 Visual Composer plans and prices →
Visual Composer fact sheet
| Free plan | Yes |
|---|---|
| Paid from | $49/site/yr |
| Custom domain | Not verified |
| Contact forms | Yes |
| SEO controls | Yes |
| Page limit | Not verified |
| Blogging | Yes |
| Booking tools | Not verified |
| Money-back guarantee | 30 days |
| Deployment | Self-hosted |
| Support | Tickets, Docs, Community |
| Built for | Solo, Small business, Mid-market (editorial estimate) |
| Integrations | 16 integrations: WooCommerce, Advanced Custom Fields, Gravity Forms, Contact Form 7, Caldera Forms, Captain Form … See all → |
| Pricing | Free plan (source) |
| Website | visualcomposer.com |
| Facts checked | 20 Sep 2026 |
Visual Composer integrations
Visual Composer lists 16 integrations on its own site.
- WooCommerce
- Advanced Custom Fields
- Gravity Forms
- Contact Form 7
- Caldera Forms
- Captain Form
- Ninja Forms
- WP Forms
- TranslatePress
- MailChimp for WordPress
- EventOn Calendar
- wpDataTables
- Unsplash
- YouTube
- Vimeo
- Google Fonts
See all Visual Composer integrations →
Alternatives to Visual Composer
- Squarespace CommerceA hosted commerce builder for businesses combining polished websites with multichannel selling.9.2
- GoDaddy Websites + MarketingAn all-in-one builder for small businesses that need websites, marketing, and commerce.9.0
- WeeblyA simple, established builder with free entry, SEO, forms, blogging, and ecommerce.8.8
See all Visual Composer alternatives →
Also Ranked In
Visual Composer is ranked in 2 of our directories.
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The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used Visual Composer for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.
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Featured on iTechGuides
Visual Composer is listed in our Small Business Website Builders directory. Add the badge to your site — it links back to this page.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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