CiviCRM vs Virtuous

CiviCRM9.3Visit VVirtuous8.4Visit

Higher score CiviCRM #1 in Donor Management Software 9.3/10 Free plan Free plan✓ 5 of 5 features Visit CiviCRM

vs

V Virtuous #9 in Donor Management Software 8.4/10 Pricing on request ✓ 5 of 5 features Visit Virtuous

• CiviCRM fits best

  Open-source nonprofits needing broad flexibility

• Virtuous fits best

  Data-driven teams needing donor journeys

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Side by side

Feature	CiviCRM 9.3/10 Visit ↗	VVirtuous 8.4/10 Visit ↗
At a glance
Editor score	9.3	8.4
Ranking	#1 in Donor Management Software	#9 in Donor Management Software
Best for	Open-source nonprofits needing broad flexibility	Data-driven teams needing donor journeys
Pricing model	Free plan + paid	Paid
Starting price	$15/mo	—
Free plan	✓ (best)	—
Free trial	—	—
Deployment	Cloud, Self-hosted	Cloud
Platforms	Web	Web
Support	Email, Community, Live chat, Docs	Phone, Docs
Compliance	GDPR	SOC 2, GDPR, HIPAA, PCI DSS, SSO/SAML, 2FA
Integrations	8 integrations	12 integrations
Built for	Small business, Mid-market, Enterprise	Small business, Mid-market, Enterprise
Features CiviCRM 5/5 · Virtuous 5/5
Campaign management	✓	✓
Online donation forms	✓	✓
Recurring donations	✓	✓
Automated receipts	✓	✓
Donor segmentation	✓	✓
Specs
Reporting level	Advanced	Advanced
Our review
Pros	Core software is free and open source Supports recurring gifts, receipts, segmentation and reporting Works with major CMS, payment, accounting and automation tools	Unified supporter profiles connect giving, email, events, and volunteering Behavior-triggered journeys automate donor workflows and communications Advanced segmentation, analytics, reports, and an open API support data-led work
Cons	Hosted plans cap contacts and email volumes Self-hosting requires an organization-managed deployment The breadth of features may require more configuration	Pricing requires contacting sales rather than reviewing published plan costs Platform and ecosystem coverage may require validation for each nonprofit stack Its broad feature set may exceed the needs of teams seeking simple donor management
Our verdict	CiviCRM is a web-based, open-source constituent relationship management system for nonprofit and civic-sector organizations. It brings contact records, contributions, fundraising campaigns, memberships, events, email communications and… Read the review →	Virtuous is a fundraising CRM and automation platform for nonprofit organizations. It brings together donor and pipeline management, online giving, marketing automation, events, reporting, and donor intelligence. CRM+ maintains unified… Read the review →

Strengths and trade-offs

• CiviCRM — where it wins

  • Core software is free and open source
  • Supports recurring gifts, receipts, segmentation and reporting
  • Works with major CMS, payment, accounting and automation tools

  Where it doesn't

  • Hosted plans cap contacts and email volumes
  • Self-hosting requires an organization-managed deployment
  • The breadth of features may require more configuration

• Virtuous — where it wins

  • Unified supporter profiles connect giving, email, events, and volunteering
  • Behavior-triggered journeys automate donor workflows and communications
  • Advanced segmentation, analytics, reports, and an open API support data-led work

  Where it doesn't

  • Pricing requires contacting sales rather than reviewing published plan costs
  • Platform and ecosystem coverage may require validation for each nonprofit stack
  • Its broad feature set may exceed the needs of teams seeking simple donor management

• CiviCRM9.3/10 · Free plan

  A flexible donor system with broad fundraising tools and open-source deployment options.

  Visit CiviCRMFull verdict →
• VVirtuous8.4/10 · Pricing on request

  A data-focused nonprofit CRM for connected donor journeys, giving, and reporting.

  Visit VirtuousFull verdict →