Head-to-head · Link-in-Bio Tools
Carrd vs Milkshake
Carrd leads on 1 check, Milkshake on 0, and 5 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreCarrd · 8.6/10
- Lowest starting priceCarrd · $0.75/mo
- Free planboth
- Most featuresMilkshake · 3 of 5
Carrd scores higher on our rubric for link-in-bio tools: 8.6 against 7.9 out of 10; our editors rank them #4 and #8.
Carrd is cheaper to start at $0.75/mo against $2.99/mo. On analytics, Milkshake gives you Basic where Carrd offers None.
Carrd is the better fit for designers who want a page that looks nothing like Linktree. Milkshake is the better fit for instagram creators who build from their phone.
- Carrd fits best
Designers who want a page that looks nothing like Linktree
- Milkshake fits best
Instagram creators who build from their phone
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Side by side
| Feature | Carrd 8.6/10 Visit ↗ | Milkshake 7.9/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 8.6 | 7.9 |
| Ranking | #4 in Link-in-Bio Tools | #8 in Link-in-Bio Tools |
| Best for | Designers who want a page that looks nothing like Linktree | Instagram creators who build from their phone |
| Pricing model | Free plan + paid | Free plan + paid |
| Starting price | $0.75/mo (best) | $2.99/mo |
| Free plan | ✓ | ✓ |
| Free trial | — | — |
| Features Carrd 2/5 · Milkshake 3/5 | ||
| Custom domain | ✓ | ✓ |
| Sell products | Not checked yet | ✓ (best) |
| Tips / donations | Not checked yet | Not checked yet |
| Email capture | ✓ | ✓ |
| No branding on free | — | — |
| Specs | ||
| Analytics | None | Basic |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | Carrd is a one-page site builder that can also serve as a link-in-bio page. It suits creators, freelancers and small brands that want a distinctive presentation rather than a rigid, template-led profile. Page elements such as an avatar,… Read the review → |
Milkshake is a link-in-bio website builder centered on a phone app. Its pages use swipeable cards, including cover, about, links and YouTube cards, so the result feels more like content than a conventional column of buttons. The app-led… Read the review → |
Strengths and trade-offs
Carrd — where it wins
- Absolute placement — put every element exactly where you want it
- Pro Standard costs a few dollars a year and includes a custom domain
- Forms, embeds and payment buttons without a plugin ecosystem
Where it doesn't
- No link-in-bio starter flow — you begin from a blank canvas
- No click analytics unless you wire Google Analytics or Plausible
- Free sites sit on a carrd.co subdomain with a small badge
Milkshake — where it wins
- Whole page built and published from the app in a few minutes
- Card layout carries images and text, so it reads like a mini site
- Free plan is fully usable for a personal page
Where it doesn't
- Built around the phone app, so desk-based teams will find it limiting
- Card templates limit how much you can change per screen
- Longer analytics history, mailing list and branding removal are paid
- Carrd8.6/10 · Free plan · Pro from $9/yr
One-page sites for the price of a coffee a year — total design control, zero hand-holding.
Visit CarrdFull verdict → - Milkshake7.9/10 · Free plan · paid from $2.99/mo
Built around a phone app — swipeable cards that feel like Stories, not a button list.
Get MilkshakeFull verdict →
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All Link-in-Bio tools comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update





