Head-to-head · Link-in-Bio Tools
Beacons vs Milkshake
Beacons leads on 0 checks, Milkshake on 1, and 6 are even. Who comes out ahead on the 7 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreBeacons · 9.0/10
- Lowest starting priceMilkshake · $2.99/mo
- Free planboth
- Most featuresBeacons · 4 of 5
Beacons scores higher on our rubric for link-in-bio tools: 9.0 against 7.9 out of 10; our editors rank them #2 and #8.
Milkshake is cheaper to start at $2.99/mo against $8.33/mo. On analytics, Beacons gives you Advanced where Milkshake offers Basic.
Beacons is the better fit for creators selling digital products from day one. Milkshake is the better fit for instagram creators who build from their phone.
- Beacons fits best
Creators selling digital products from day one
- Milkshake fits best
Instagram creators who build from their phone
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Side by side
| Feature | Beacons 9.0/10 Visit ↗ | Milkshake 7.9/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.0 | 7.9 |
| Ranking | #2 in Link-in-Bio Tools | #8 in Link-in-Bio Tools |
| Best for | Creators selling digital products from day one | Instagram creators who build from their phone |
| Pricing model | Free plan + paid | Free plan + paid |
| Starting price | $8.33/mo | $2.99/mo (best) |
| Free plan | ✓ | ✓ |
| Free trial | — | — |
| Features Beacons 4/5 · Milkshake 3/5 | ||
| Custom domain | ✓ | ✓ |
| Sell products | ✓ | ✓ |
| Tips / donations | ✓ (best) | Not checked yet |
| Email capture | ✓ | ✓ |
| No branding on free | — | — |
| Specs | ||
| Analytics | Advanced | Basic |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | Beacons is a link-in-bio platform aimed at creators who need more than a simple list of links. Its block-based editor supports product blocks, email signup forms and media kits, with videos, store rows and text sections arranged in… Read the review → |
Milkshake is a link-in-bio website builder centered on a phone app. Its pages use swipeable cards, including cover, about, links and YouTube cards, so the result feels more like content than a conventional column of buttons. The app-led… Read the review → |
Strengths and trade-offs
Beacons — where it wins
- Free plan includes a store, email capture and a media kit
- Block editor gives real layout control, not just a stack of buttons
- Invoicing and brand-deal tools live in the same dashboard
Where it doesn't
- 9% sales fee on Free and Creator plans adds up once you sell regularly
- So many modules that a plain link page takes longer to build
- Mobile app trails the web editor for editing blocks
Milkshake — where it wins
- Whole page built and published from the app in a few minutes
- Card layout carries images and text, so it reads like a mini site
- Free plan is fully usable for a personal page
Where it doesn't
- Built around the phone app, so desk-based teams will find it limiting
- Card templates limit how much you can change per screen
- Longer analytics history, mailing list and branding removal are paid
- Beacons9.0/10 · Free plan · paid from $8.33/mo
The most complete free creator page — store, email list and media kit without a paid plan.
Visit BeaconsFull verdict → - Milkshake7.9/10 · Free plan · paid from $2.99/mo
Built around a phone app — swipeable cards that feel like Stories, not a button list.
Get MilkshakeFull verdict →
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All Link-in-Bio tools comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update






