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Head-to-head · Real Estate Marketing

Back At You Social vs IDXBoost

  • Updated Sep 2026
  • Both researched from official sources
  • 6 checks side by side
Higher score Back At You Social #6 in Real Estate Marketing 7.1/10 Pricing on request ✓ 3 of 5 features Visit Back At You
IDXBoost #8 in Real Estate Marketing 6.7/10 From $79/mo · 15-day trial ✓ 4 of 5 features Visit IDXBoost

Back At You Social leads on 1 check, IDXBoost on 2, and 3 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreBack At You Social · 7.1/10
  • Most featuresIDXBoost · 4 of 5

Back At You Social scores higher on our rubric for real estate marketing: 7.1 against 6.7 out of 10; our editors rank them #6 and #8.

IDXBoost offers website builder; Back At You Social doesn't. On idx support, IDXBoost gives you Native where Back At You Social offers None. IDXBoost offers email automation; Back At You Social doesn't publish it. Back At You Social offers social publishing; IDXBoost doesn't publish it.

Back At You Social is the better fit for teams focused on listing and social-media marketing. IDXBoost is the better fit for agents wanting an IDX site and lead funnels.

  • Back At You Social fits best

    Teams focused on listing and social-media marketing

  • IDXBoost fits best

    Agents wanting an IDX site and lead funnels

Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. How we rank.

Side by side

Feature Back At You Social 7.1/10 Visit ↗ IDXBoost 6.7/10 Visit ↗
At a glance
Editor score 7.1 6.7
Ranking #6 in Real Estate Marketing #8 in Real Estate Marketing
Best for Teams focused on listing and social-media marketing Agents wanting an IDX site and lead funnels
Pricing model Paid Paid
Starting price Not published $79/mo
Free plan Not published —
Free trial — —
Deployment Cloud Cloud, Mobile
Platforms Web Web, iOS
Support Email Email
Integrations 7 integrations 1 integrations
Built for Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features Back At You Social 3/5 · IDXBoost 4/5
Website builder — ✓ (best)
Lead capture ✓ ✓
Email automation Not published ✓ (best)
Social publishing ✓ (best) Not published
Listing media tools ✓ ✓
Specs
IDX support None Native
Active listings limit Not published Not published
Our review
Pros
  • Converts MLS listing updates into social posts and branded listing videos
  • Schedules content across six social channels and YouTube
  • Adds open-house sign-in, lead-capture pages and seller reports
  • Native IDX/MLS search with map filters and targeted pages
  • Lead capture, activity tracking, alerts, and action plans
  • Website builder includes content pages, listings, and property sites
Cons
  • Pricing is handled through a demo or sales contact
  • Does not include website-building or IDX support
  • Email is the listed support channel
  • No free plan; subscriptions start at $79 per month
  • IDX/MLS capability differs between Lite and Pro tiers
  • Support is provided through email
Our verdict

Back At You Social is a cloud-based real estate marketing platform for agents, teams and brokerages that want to coordinate listing and social-media campaigns. It turns MLS listing updates into social posts, creates branded listing videos,…

Read the review →

IDXBoost combines a branded website builder with built-in IDX/MLS search and real estate lead-generation tools. It is designed for agents, brokers, teams, and marketing professionals that need editable content, listing uploads, targeted…

Read the review →
  1. Back At You SocialReal Estate Marketing 7.1Pricing on request
  2. IDXBoostReal Estate Marketing 6.7From $79/mo · 15-day trial

Strengths and trade-offs

  • Back At You Social — where it wins

    • Converts MLS listing updates into social posts and branded listing videos
    • Schedules content across six social channels and YouTube
    • Adds open-house sign-in, lead-capture pages and seller reports

    Where it doesn't

    • Pricing is handled through a demo or sales contact
    • Does not include website-building or IDX support
    • Email is the listed support channel
  • IDXBoost — where it wins

    • Native IDX/MLS search with map filters and targeted pages
    • Lead capture, activity tracking, alerts, and action plans
    • Website builder includes content pages, listings, and property sites

    Where it doesn't

    • No free plan; subscriptions start at $79 per month
    • IDX/MLS capability differs between Lite and Pro tiers
    • Support is provided through email

More comparisons

Guides on real estate marketing

Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026

Last updated · How we research and update