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Head-to-head · Marketing Resource Management Software

Annum vs Cohiva Campaign

  • Updated Sep 2026
  • Both researched from official sources
  • 3 checks side by side
Higher score Annum #7 in Marketing Resource Management Software 6.7/10 From $99/mo (annual) ✓ 0 of 5 features Visit Annum
Cohiva Campaign #8 in Marketing Resource Management Software 6.5/10 From $149/mo ✓ 2 of 5 features Visit Cohiva

Annum leads on 0 checks, Cohiva Campaign on 2, and 1 is even. Who comes out ahead on the 3 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreAnnum · 6.7/10
  • Most featuresCohiva Campaign · 2 of 5

Annum scores higher on our rubric for marketing resource management software: 6.7 against 6.5 out of 10; our editors rank them #7 and #8.

Cohiva Campaign offers approval workflows; Annum doesn't publish it. Cohiva Campaign offers campaign planning; Annum doesn't publish it.

Annum is the better fit for teams coordinating campaigns, calendars, and budgets. Cohiva Campaign is the better fit for teams coordinating campaigns across outlets or agencies.

  • Annum fits best

    Teams coordinating campaigns, calendars, and budgets

  • Cohiva Campaign fits best

    Teams coordinating campaigns across outlets or agencies

Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. How we rank.

Side by side

Feature Annum 6.7/10 Visit ↗ Cohiva Campaign 6.5/10 Visit ↗
At a glance
Editor score 6.7 6.5
Ranking #7 in Marketing Resource Management Software #8 in Marketing Resource Management Software
Best for Teams coordinating campaigns, calendars, and budgets Teams coordinating campaigns across outlets or agencies
Pricing model Paid Paid
Starting price Not published Not published
Free plan — Not published
Free trial — —
Deployment Cloud Cloud
Platforms Web Web
Built for Small business, Mid-market, Enterprise Mid-market, Enterprise
Features Annum 0/5 · Cohiva Campaign 2/5
Budget planning Not published Not published
Resource planning Not published Not published
Approval workflows Not published ✓ (best)
Marketing asset management Not published Not published
Campaign planning Not published ✓ (best)
Specs
Integrations Not published Not published
Our review
Pros
  • Plans channels and tactics in a unified calendar with multiple views
  • Tracks estimated and actual budgets at the tactic level
  • Syncs bidirectionally with project-management applications
  • Combines a unified campaign calendar with Kanban execution boards
  • Supports multi-stage approval workflows
  • Scans campaigns for compliance before they go live
Cons
  • Starter is paid, with annual billing at $99 per month
  • Email is the listed support channel for Starter
  • Workflow and asset-management features are more limited
  • Starts at $149 per month
  • Available on web as a cloud deployment
  • Focused on campaign execution rather than a broad resource-management suite
Our verdict

Annum brings campaign, channel, content, and tactic planning into a shared marketing calendar. It is aimed at teams that need to coordinate multichannel activity and budgets, from smaller groups through enterprise business units. Calendar…

Read the review →

Cohiva Campaign brings campaign planning and execution into a shared workspace for marketing, brand and compliance teams. Its intended fit includes regulated and multi-location organizations, franchises and agencies, where campaigns may…

Read the review →
  1. AnnumMarketing Resource Management Software 6.7From $99/mo (annual)
  2. Cohiva CampaignMarketing Resource Management Software 6.5From $149/mo

Strengths and trade-offs

  • Annum — where it wins

    • Plans channels and tactics in a unified calendar with multiple views
    • Tracks estimated and actual budgets at the tactic level
    • Syncs bidirectionally with project-management applications

    Where it doesn't

    • Starter is paid, with annual billing at $99 per month
    • Email is the listed support channel for Starter
    • Workflow and asset-management features are more limited

  • Cohiva Campaign — where it wins

    • Combines a unified campaign calendar with Kanban execution boards
    • Supports multi-stage approval workflows
    • Scans campaigns for compliance before they go live

    Where it doesn't

    • Starts at $149 per month
    • Available on web as a cloud deployment
    • Focused on campaign execution rather than a broad resource-management suite
  • Annum6.7/10 · From $99/mo (annual)

    Annum combines shared campaign calendars with tactic-level budget tracking and project-tool sync.

    Visit AnnumFull verdict →
  • Cohiva Campaign6.5/10 · From $149/mo

    A focused campaign execution hub for teams managing approvals, calendars and brand checks.

    Visit CohivaFull verdict →

More comparisons

All marketing resource management software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026

Last updated · How we research and update