Head-to-head · Marketing Resource Management Software
Proof MRM vs Annum
Proof MRM leads on 1 check, Annum on 0, and 6 are even. Who comes out ahead on the 7 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreProof MRM · 7.6/10
- Lowest starting priceProof MRM · $29/seat/mo
- Most featuresProof MRM · 5 of 5
Proof MRM scores higher on our rubric for marketing resource management software: 7.6 against 7.3 out of 10; our editors rank them #4 and #6.
Proof MRM is cheaper to start at $29/user/mo against $99/user/mo.
Proof MRM is the better fit for salesforce-centric teams planning campaigns and budgets. Annum is the better fit for teams coordinating campaigns, calendars, and budgets.
- Proof MRM fits best
Salesforce-centric teams planning campaigns and budgets
- Annum fits best
Teams coordinating campaigns, calendars, and budgets
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Side by side
| Feature | Proof MRM 7.6/10 Visit ↗ | Annum 7.3/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 7.6 | 7.3 |
| Ranking | #4 in Marketing Resource Management Software | #6 in Marketing Resource Management Software |
| Best for | Salesforce-centric teams planning campaigns and budgets | Teams coordinating campaigns, calendars, and budgets |
| Pricing model | Paid | Paid |
| Starting price | $29/seat/mo (best) | $99/mo |
| Free plan | — | — |
| Free trial | — | — |
| Deployment | Cloud | Cloud |
| Platforms | Web | Web |
| Support | Docs | |
| Integrations | 3 integrations | 10,000+ integrations |
| Built for | Small business, Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features Proof MRM 5/5 · Annum 0/5 | ||
| Budget planning | ✓ (best) | Not checked yet |
| Resource planning | ✓ (best) | Not checked yet |
| Approval workflows | ✓ (best) | Not checked yet |
| Marketing asset management | ✓ (best) | Not checked yet |
| Campaign planning | ✓ (best) | Not checked yet |
| Specs | ||
| Integrations | Salesforce, Quip, Slack | Not checked yet |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | Proof MRM brings campaign planning and marketing operations into Salesforce. It is aimed at teams that need a shared structure for plans, activities, budgets, assets, and approvals rather than coordinating those pieces across spreadsheets… Read the review → |
Annum brings campaign, channel, content, and tactic planning into a shared marketing calendar. It is aimed at teams that need to coordinate multichannel activity and budgets, from smaller groups through enterprise business units. Calendar… Read the review → |
Strengths and trade-offs
Proof MRM — where it wins
- Organizes hierarchical marketing plans, touchpoints, and activities
- Tracks budgeted versus actual campaign costs and approval progress
- Uses Salesforce reporting, Kanban views, and automated data sync
Where it doesn't
- Its core workflow depends on Salesforce
- Integrations listed are limited to Salesforce, Quip, and Slack
- Support channels list documentation only
Annum — where it wins
- Plans channels and tactics in a unified calendar with multiple views
- Tracks estimated and actual budgets at the tactic level
- Syncs bidirectionally with project-management applications
Where it doesn't
- Starter is paid, with annual billing at $99 per month
- Email is the listed support channel for Starter
- Workflow and asset-management features are more limited
- Proof MRM7.6/10 · Paid
A focused Salesforce-based MRM for teams coordinating campaigns, budgets, and approvals.
Visit Proof MRMFull verdict → - Annum7.3/10 · Paid
Annum combines shared campaign calendars with tactic-level budget tracking and project-tool sync.
Visit AnnumFull verdict →
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All marketing resource management software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update