Adthena vs CliqSpy

Adthena8.9Visit CliqSpy7.6Visit

Higher score Adthena #1 in Paid Search Intelligence Software 8.9/10 21-day trial Free trial✓ 1 of 3 features Visit Adthena

vs

CliqSpy #6 in Paid Search Intelligence Software 7.6/10 Paid ✓ 3 of 3 features Visit CliqSpy

• Adthena fits best

  Mid-market and enterprise paid-search teams

• CliqSpy fits best

  Small teams scanning Google Ads competitors

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Side by side

Feature	Adthena 8.9/10 Visit ↗	CliqSpy 7.6/10 Visit ↗
At a glance
Editor score	8.9	7.6
Ranking	#1 in Paid Search Intelligence Software	#6 in Paid Search Intelligence Software
Best for	Mid-market and enterprise paid-search teams	Small teams scanning Google Ads competitors
Pricing model	Paid	Paid
Starting price	—	$19 one-time
Free plan	—	—
Free trial	21 days	—
Deployment	Cloud	Cloud
Platforms	Web	Web
Support	Email, Community, Docs	Email
Integrations	9 integrations	4 integrations
Built for	Mid-market, Enterprise	Small business, Mid-market
Features Adthena 1/3 · CliqSpy 3/3
Keyword research	Not checked yet	✓ (best)
Ad copy archive	Not checked yet	✓ (best)
Competitor tracking	✓	✓
Specs
Historical ad data	Not checked yet	Not checked yet
Markets covered	Not checked yet	Not checked yet
Search data scope	Not checked yet	Google
Our review
Pros	Tracks competitor keywords, ads, market share, clicks, and estimated spend Monitors brand bidding, ad hijacking, fraud, and trademark use Covers Google AI Overviews and ChatGPT ad activity with alerts	Captures ad text, position and screenshots by region and device Alerts and rival-domain discovery help track competitor changes Ad Vault, keyword ideas and Google Ads Editor CSV export
Cons	Custom pricing depends on search-universe size and business requirements Its strongest fit is organizations with substantial paid-search activity AI-search coverage focuses on Google AI Overviews and ChatGPT	Covers Google Ads only, not other paid-search platforms Live scans do not provide a fixed historical database Email is the listed support channel
Our verdict	Adthena is a cloud-based search intelligence platform for enterprise brands, marketers, and agencies that need a view of paid-search competition. It monitors competitor keywords, advertisers, ad copy, market share, share of clicks, and… Read the review →	CliqSpy gives media buyers, PPC managers, agencies, affiliate marketers and direct-to-consumer brands a way to inspect Google Ads competitors through live searches. Choose a country, region and device, and it captures headlines,… Read the review →

Strengths and trade-offs

• Adthena — where it wins

  • Tracks competitor keywords, ads, market share, clicks, and estimated spend
  • Monitors brand bidding, ad hijacking, fraud, and trademark use
  • Covers Google AI Overviews and ChatGPT ad activity with alerts

  Where it doesn't

  • Custom pricing depends on search-universe size and business requirements
  • Its strongest fit is organizations with substantial paid-search activity
  • AI-search coverage focuses on Google AI Overviews and ChatGPT

• CliqSpy — where it wins

  • Captures ad text, position and screenshots by region and device
  • Alerts and rival-domain discovery help track competitor changes
  • Ad Vault, keyword ideas and Google Ads Editor CSV export

  Where it doesn't

  • Covers Google Ads only, not other paid-search platforms
  • Live scans do not provide a fixed historical database
  • Email is the listed support channel

• Adthena8.9/10 · 21-day trial

  Adthena tracks paid-search competitors, market share, brand risks, and emerging AI-search ads.

  Visit AdthenaFull verdict →
• CliqSpy7.6/10 · Paid

  A focused Google Ads research tool with live scans and one-time credit bundles.

  Visit CliqSpyFull verdict →