Fitbit Premium is now called Google Health Premium. Google’s help page says the rename took effect on May 19, 2026. It is worth paying for if you will regularly use the Gemini-based Google Health Coach, weekly adaptive workout plans, personalized sleep guidance, the workout library or the mindfulness sessions. If you mainly want your Fitbit or Pixel Watch to record steps, sleep and health metrics, the free Base tier already covers a lot.
That verdict is my judgment from Google’s published feature split and prices. It isn’t evidence that the service improves health outcomes, and it won’t be worth the price for everyone.
What does Fitbit Premium (Google Health Premium) include?
According to Google’s US product page, Premium includes everything in Base plus Google Health Coach, built with Gemini. The paid features are:
- Ask Coach: personalized answers to health and fitness questions.
- Adaptive fitness plans: weekly plans and tailored workouts adjusted to your goals and circumstances. Google’s help page says you can also chat with the coach to co-create a plan and get step-by-step workout guidance.
- Detailed sleep insights: personalized sleep summaries with coaching insights.
- Proactive insights: guidance across fitness, sleep and health metrics.
- Medical record summaries: summaries and follow-up questions that can inform the coach’s recommendations.
- Workout library: workouts led by trainers and instructors.
- Mindfulness sessions: meditation, guided breathing, relaxation and similar sessions.
Google’s own footnote says features may change, availability varies, and the features are not intended for medical purposes. Treat the Coach as a wellness tool, not a clinician or a diagnostic aid.
#1 Best Overall
- 【Superb Visual Experience & Effortless Operation】Diving into the latest 1.58'' ultra high resolution display technology, every interaction on the fitness watch is a visual delight with vibrant colors and crisp clarity. Its always on display clock makes the time conveniently visible. Experience convenience like never before with the intuitive full touch controls and the side button, switch between apps, and customize settings with seamless precision.
- 【Comprehensive 24/7 Health Monitoring】The fitness watches for women and men packs 24/7 heart rate, 24/7 blood pressure and blood oxygen monitors. You could check those real-time health metrics anytime, anywhere on your wrist and view the data record in the App. The heart rate monitor watch also tracks different sleep stages for light and deep sleep,and the time when you wake up, helps you to get a better understanding of your sleep quality.
- 【120+ exercise modes & All-Day Activity Tracking】There are more than 120 exercise modes available in the activity trackers and smartwatches, covering almost all daily sports activities you can imagine, gives you new ways to train and advanced metrics for more information about your workout performance. The all-day activity tracking feature monitors your steps, distance, and calories burned all the day, so you can see how much progress you've made towards your fitness goals.
- 【Messages & Incoming Calls Notification】With this smart watch fitness trackers for iPhone and android phones, you can receive notifications for incoming calls and read messages directly from your wrist without taking out your phone. Never miss a beat, stay in touch with loved ones, and stay informed of important updates wherever you are.
- 【Essential Assistant for Daily Life】The fitness watches for women and men provide you with more features including drinking water and sedentary reminder, women's menstrual period reminder, breath training, real-time weather display, remote camera shooting, music control,timer, stopwatch, finding phone, alarm clock, making it a considerate life assistant. With the GPS connectivity, you could get a map of your workout route in the app for outdoor activity by connecting to your phone GPS.
What is the difference between Fitbit Premium and free Fitbit?
The real comparison is basic tracking versus personalized coaching and content. Google labels these as Base benefits in the app when it’s paired with a watch or tracker:
| Area | Base (free) | Premium (paid) |
|---|---|---|
| Activity | Steps, calories, distance, cardio load, readiness | Adaptive weekly plans, tailored workouts, workout library |
| Sleep | Sleep score, schedule, duration, stages | Personalized sleep summaries with coaching insights |
| Health metrics | Heart rate, heart-rate variability, breathing rate, blood oxygen, medical records | Proactive insights, medical record summaries |
| Logging | Weight, nutrition, water, moods, cycles | Included, plus coach context |
| Coaching and content | Not included | Ask Coach, mindfulness sessions |
Do I need Premium to use Fitbit?
No. Base is free. Readiness and many health and sleep measures that older Fitbit Premium comparisons put behind the paywall are in Google’s current Base list. Google can change the line, so check the tier list inside your app rather than relying on older articles.
Rank #2
- Google Fitbit Air is the unbelievably comfortable, exceptionally smart way to transform your health[1]; and Google Health brings together effortless tracking and adaptive coaching to help make the most of your everyday[2]
- Unlock more with Google Health Premium: With a premium membership, get personalized coaching that’s built with Gemini and adapts to your life[2]; get a 3-month trial at no cost to you[5] (Google Health Premium subscription sold separately)
- Comfortable fit - One Size Tracker (130-210 mm): The lightweight, micro-adjustable fit sits comfortably and quietly, so you can wear Google Fitbit Air through work, play, and sleep; advanced sensors and new algorithms power more accurate, precise health tracking, 24/7[1]
- Designed for every occasion: With no screen to distract you or disrupt your style, your tracker moves seamlessly from bracelet to workout band to sleep band, and you can change looks in seconds – just press the pebble in, click, and go
- Long battery life: Google Fitbit Air’s battery lasts up to a week, and fast charging gets you one day of battery life in just five minutes[6,7]
How much is Fitbit Premium?
Google’s May 7, 2026 announcement gave US pricing of $9.99 per month or $99 per year. It also says Google Health Premium is bundled into the Google AI Pro and Ultra tiers. If you already pay for one of those, check whether you already have it before buying separately.
Prices vary by country. Google’s UK page advertises three months of Premium with eligible Fitbit and Pixel Watch purchases, then £7.99 per month. That is a UK example, not a global price. Confirm your own price at checkout.
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- Learn to manage stress, sleep better and live healthier with Sense 2 – an advanced health and fitness smartwatch
- Manage stress and live healthier: All-day stress detection with cEDA and daily Stress Management Score, ECG app for atrial fibrillation assessment[1], irregular heart rhythm notifications[2], SpO2[3], health metrics dashboard[4], mindfulness content
- Measure and improve sleep quality: Daily sleep stages and Sleep Score, smart wake alarm and do not disturb mode
- Enhance activity: Built-in GPS and workout intensity map, Daily Readiness Score, Active Zone Minutes, all-day activity tracking and 24/7 heart rate, 40+ exercise modes and automatic exercise tracking, water resistant to 50 meters
- Designed for all-day wear: On-wrist Bluetooth calls, texts and phone notifications[5], customizable clock faces, Amazon Alexa built-in[6], Google Wallet & Maps, 6+ day battery[7]
Free trial and eligibility
- Trial: Google’s help page says new or returning Google Account users may be offered a three-month trial after updating to the Google Health app. Eligibility varies, so don’t assume you’ll get one.
- Fitbit Air: Google’s May 2026 announcement says every Fitbit Air includes three months of Premium.
- Device and age: Coach features currently require a Fitbit or Pixel Watch and an adult user.
- Country: Coach is available only in the countries on Google’s help page. These include the US, UK, Australia, Canada, Japan and several European and Asian markets. Check the live page for yours.
Renewal and cancellation
Under Google’s Paid Services terms, subscriptions renew automatically until canceled. A free trial converts to recurring billing unless you cancel before it ends. Canceling takes effect at the end of the current term and stops future charges, but it doesn’t ordinarily refund the term you’ve already paid for. Google says it will notify you of fees before charging and may change prices after notice. Note your renewal date when you start a trial.
Is Fitbit Premium worth it?
It’s more likely worth it if you
- want conversational coaching or a weekly exercise plan that adapts to you;
- would read personalized sleep summaries instead of just checking a sleep score;
- want guided workouts or mindfulness sessions in the same app as your data;
- already have, or are considering, an AI Pro or Ultra plan that bundles it, which makes the incremental cost small or zero.
It’s less likely worth it if you
- mainly want to log activity, sleep and health metrics;
- are comfortable interpreting your own numbers;
- already pay for coaching or workout content elsewhere;
- don’t live in a supported country or don’t own a Fitbit or Pixel Watch.
Before you subscribe
- Confirm you have a compatible Fitbit or Pixel Watch and that your country is supported.
- Check whether an AI Pro or Ultra plan already includes Premium.
- Compare monthly and annual cost. In the US, $99 a year works out to about $8.25 a month against $9.99 monthly.
- Start any trial, then set a reminder before it ends.
Nothing in Google’s published materials shows that Premium improves health outcomes, and I found no independent value-for-money testing. The trial is the lowest-risk way to see whether you actually use the coaching.
Rank #4
- Get inspired and stay accountable with Versa 4 + Premium - learn when to work out or recover, see real-time stats during exercise and find new ways to keep your routine fresh and fun.Operating temperature: -14° to 113°F. Radio transceiver: Bluetooth 5.0.Maximum operating altitude : 28,000 feet (8,534 m).
- Built for better fitness results: Daily Readiness Score(1), built-in GPS and workout intensity map, Active Zone Minutes, all-day activity tracking and 24/7 heart rate, 40+ exercise modes and automatic exercise tracking, water resistant to 50 meters
- Tools to measure and improve sleep quality: personalized Sleep Profile(1), daily sleep stages & Sleep Score, smart wake alarm and do not disturb mode. Compatibility-Apple iOS 15 or higher, Android OS 9 or higher
- Maintain a healthy body and mind: daily Stress Management Score, reflection logging, SpO2(2), health metrics dashboard(3), guided breathing sessions, menstrual health tracking and mindfulness content
- Designed for fitness & beyond: on-wrist Bluetooth calls, texts and phone notifications(4), customizable clock faces, Fitbit Pay(5), Amazon Alexa built-in(6), Google Wallet & Maps (Google Maps Android only, coming Spring 2023 to iOS), 6+ day battery(7)
Do you need new hardware?
Only if you don’t own an eligible device. Google lists the Fitbit Charge 6 in its wearable lineup, and its help page says Premium coaching needs a Fitbit or Pixel Watch. If you already own one, you don’t need another tracker.
Background: the name change
Google’s help page states: “As of May 19, 2026, Fitbit Premium will be renamed Google Health Premium.” Google’s store page describes the pitch this way: “With Google Health Premium, you unlock personalized coaching that’s built with Gemini and adapts to your life.” That is marketing language rather than independent evidence. For historical context, Fitbit said in 2020 that Premium had passed 500,000 paid subscribers in under a year after launch. That is not a current figure.
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Best Value
- Inspire 3 is the tracker that helps you find your energy, do what you love and feel your best – all you have to do is wear it;
- Compatible with Apple iOS 16.4 or higher and Android OS 11.0 or higher
- Move more: Stay motivated with a Daily Readiness Score, Active Zone Minutes, all-day activity tracking and 24/7 heart rate, 40+ exercise modes, automatic exercise tracking, and reminders to move
- Stress less: Keep an eye on your well-being with a daily Stress Management Score, mindfulness sessions, relax breathing sessions, irregular heart rhythm notifications, SpO2, menstrual health tracking, resting heart rate, and more[1,2]
- Sleep better: Automatic sleep tracking, a daily detailed Sleep Score, smart wake vibrating alarm, and sleep mode help you improve your sleep quality[3]
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
