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Zautic review

#52 of 72 in WhatsApp Marketing Software

Visual WhatsApp automation with broadcasts, shared inboxes and 50 integrations.

3.7/10Editor score
Zautic3.7 Visit Zautic

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Zautic is a cloud WhatsApp marketing platform for small and mid-market businesses and agencies. It combines broadcast campaigns for opted-in contacts with scheduling, recurring delivery, segmentation, reusable templates and a visual workflow builder. Teams can manage conversations in a shared inbox, track delivery and engagement, and maintain contacts with custom fields, tags and CSV import/export. Its web and API access suit organizations that want centralized campaign operations rather than a single-purpose messaging tool.

The pricing structure starts with a seven-day trial that includes 100 one-time messages, one WhatsApp device, 100 contacts and five templates; no card is required. Starter costs INR 999 per month or INR 9,990 annually and adds website chat widgets and a global business directory. Growth adds automation and workflows, API and webhook access, five collaboration seats and a shared team inbox. Agency provides collaboration for up to 20 seats. The platform connects with WhatsApp, Zapier, HubSpot, Slack, Make, n8n, Salesforce, Zoho CRM, Google Sheets, WordPress, Postman, Google Forms and Jotform, alongside a stated total of 50 integrations.

The standout capability is the visual automation layer: conditional logic, triggers and delays can coordinate scheduled or recurring messages, while templates support variables and media. Broadcasts include segmentation and delivery tracking, and campaign and behavior analytics provide performance visibility. Contact and monthly message limits of 2,500 may constrain larger programs, and WhatsApp-only channel coverage narrows its fit for multichannel teams. Businesses seeking visual WhatsApp workflows, shared handling and connected CRM or productivity tools should consider Zautic; teams requiring native mobile apps or channels beyond WhatsApp should choose an alternative.

Zautic pros and cons

  • Where it wins
    • Conditional workflow builder supports triggers, delays and segmentation
    • Shared inbox, assignment rules and internal notes support team messaging
    • REST API, webhooks and 50 integrations connect external tools
  • Where it doesn't
    • WhatsApp is the only supported messaging channel
    • Contact and monthly message limits are capped at 2,500
    • Mobile apps are listed as coming soon

Zautic fact sheet, pricing and score →

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