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Whapier review

#20 of 72 in WhatsApp Marketing Software

A focused WhatsApp platform for A/B campaigns, collaborative inboxes and appointments.

6.9/10Editor score
Whapier6.9 Visit Whapier

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Whapier is a SaaS platform for businesses managing customer conversations through WhatsApp. It brings together broadcast campaigns, a shared team inbox, workflow automation, contact management, appointment booking, template tools, reporting, REST API access and webhooks. Its published positioning suits teams that need scheduled campaigns with A/B variants, collaborative conversation handling, segmentation and booking flows on Meta’s official WhatsApp Business Platform. It supports web and API access and is designed for EU businesses with EU hosting and GDPR-related controls.

Pricing is structured around three paid tiers, with no free plan and a 7-day free trial. Business Starter costs €49 per month or €490 per year and includes unlimited campaigns, unlimited messages, Embedded Signup, the WooCommerce plugin and Shopify support. Business Professional costs €79 per month or €790 per year, adding Flow builder and Appointments. Business Unlimited costs €109 per month or €1,090 per year, adding AI Assistant and Webhooks while retaining Flow builder and Appointments. Subscription prices exclude VAT, and Meta message fees are billed separately at Meta’s published rates; Whapier states it adds no markup.

The product’s ecosystem fit is strongest for commerce and automation workflows: integrations include WooCommerce, Shopify, Zapier, Make.com, REST API and Webhooks. Contact import, custom fields, groups, live segments and personalized template variables support targeted messaging, while template creation, submission and rejection linting help manage WhatsApp templates. Appointment confirmations and reminders extend the platform beyond broadcasts. Whapier is a suitable choice for teams centered on WhatsApp campaigns, shared support and appointments, but organizations needing multiple communication channels should consider a broader platform instead.

Whapier pros and cons

  • Where it wins
    • A/B broadcast campaigns with scheduling, personalization and reporting
    • Shared inbox with assignments, saved replies and internal notes
    • Appointment booking, workflows, templates, APIs and webhooks
  • Where it doesn't
    • Starts at €49 per month with no free plan
    • WhatsApp-only channel coverage
    • Meta message fees are billed separately from the subscription

Whapier fact sheet, pricing and score →

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