Best Tubular Labs Alternatives in 2026
The top Tubular Labs alternatives are Iconosquare, Fanpage Karma and Socialinsider: 15 social analytics our editors would look at instead of Tubular Labs, in our ranking order.
Tubular Labs: Cross-platform social video analytics for teams comparing channels, creators, and audiences. Where it falls short: pricing requires a custom quote, making costs harder to compare upfront.
Switching from Tubular Labs? For most social analytics buyers the best Tubular Labs alternative is Iconosquare, built for teams needing broad social analytics on a budget. On a budget, Social Status starts at $9/mo.
Why People Look for a Tubular Labs Alternative
- Pricing requires a custom quote, making costs harder to compare upfront
- Focuses on social video rather than broader social media analytics
- Support channels listed are limited to documentation
Quick Picks by What You Need
- Best overallIconosquare8.8
Teams needing broad social analytics on a budget
Visit Iconosquare - Lowest priceSocial Status7.7
Paid plans from $9/mo
Visit Social Status - Best free optionIconosquare8.8
Has a free plan
Visit Iconosquare
All 15 Tubular Labs Alternatives, Ranked
Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.
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Best forTeams needing broad social analytics on a budget
- Better than Tubular Labs:
- Editor score 8.8 vs 6.9
Broad social analytics with publishing and inbox tools, starting at €15/month annually.
- Audience demographics
- Competitor benchmarking
8.8/10★★★★☆Visit Iconosquare -
Best forTeams needing analytics plus publishing and inbox tools
- Better than Tubular Labs:
- Editor score 8.6 vs 6.9
Analytics, competitor benchmarking, publishing, and inbox tools in one web platform.
- Audience demographics
- Competitor benchmarking
8.6/10★★★★☆Visit Fanpage Karma -
Best forTeams focused on cross-network reporting and benchmarks
- Better than Tubular Labs:
- Editor score 8.4 vs 6.9
Cross-network analytics and reporting for teams comparing social performance.
- Audience demographics
- Competitor benchmarking
8.4/10★★★★☆Visit Socialinsider -
Best forCompetitive benchmarking and social listening teams
- Better than Tubular Labs:
- Editor score 8.3 vs 6.9
A focused toolkit for social benchmarking and listening, starting at $239 per month.
- Audience demographics
- Competitor benchmarking
8.3/10★★★★☆Visit Rival IQ -
Best forOrganizations needing customizable analytics and BI links
- Better than Tubular Labs:
- Editor score 8.1 vs 6.9
A customizable social analytics platform for teams that need cross-network reporting and data links.
- Audience demographics
- Competitor benchmarking
8.1/10★★★★☆Visit quintly -
Best forInfluencer teams managing end-to-end campaigns
- Better than Tubular Labs:
- Editor score 8.0 vs 6.9
An end-to-end influencer platform for discovery, campaign operations, and measurement.
8.0/10★★★★☆Visit HypeAuditor -
Best forTeams tracking hashtags, campaigns, and competitors
- Better than Tubular Labs:
- Editor score 7.9 vs 6.9
Keyhole combines social analytics, listening, benchmarking, and reporting for multi-network teams.
- Audience demographics
- Competitor benchmarking
7.9/10★★★★☆Visit Keyhole -
Best forTeams specializing in TikTok analytics
- Better than Tubular Labs:
- Editor score 7.8 vs 6.9
TikTok-focused analytics with account, audience, campaign, and trend research tools.
- Audience demographics
- Competitor benchmarking
7.8/10★★★★☆Visit Exolyt -
Best forBudget-conscious teams needing customizable reporting
- Better than Tubular Labs:
- Editor score 7.7 vs 6.9
Flexible social reporting with a free tier and paid plans from $9 per month.
- Audience demographics
- Competitor benchmarking
7.7/10★★★★☆Visit Social Status -
Best forTeams needing audience segmentation and historical analysis
- Better than Tubular Labs:
- Editor score 7.6 vs 6.9
Sotrender combines audience analysis, competitor benchmarking, and campaign reporting.
- Audience demographics
- Competitor benchmarking
7.6/10★★★★☆Visit Sotrender -
Best forLow-cost, per-profile analytics and reporting
- Better than Tubular Labs:
- Editor score 7.5 vs 6.9
Affordable per-profile analytics with reporting depth that grows by tier.
- Audience demographics
- Competitor benchmarking
7.5/10★★★★☆Visit Minter.io -
Best forTeams comparing social and broader marketing performance
- Better than Tubular Labs:
- Editor score 7.4 vs 6.9
Vaizle brings social, competitor, advertising, web, and ecommerce analytics into one reporting workflow.
- Audience demographics
- Competitor benchmarking
7.4/10★★★★☆Visit Vaizle -
Best forIndividuals tracking public creator growth over time
- Better than Tubular Labs:
- Editor score 7.3 vs 6.9
A free-first tracker for public profile stats, historical growth, rankings and projections.
7.3/10★★★★☆Visit Social Blade -
Best forTeams needing frequent Instagram statistics and exports
- Better than Tubular Labs:
- Editor score 7.2 vs 6.9
Hourly social statistics, Instagram analysis, and exports, with plans starting at $33 per month.
- Audience demographics
- Competitor benchmarking
7.2/10★★★★☆Visit LiveDune -
Best forAnalysts comparing posts across social networks
- Better than Tubular Labs:
- Editor score 7.1 vs 6.9
A web-based tool for comparing post performance across eight social networks.
- Competitor benchmarking
7.1/10★★★★☆Visit Popsters
Tubular Labs Alternatives: Common Questions
What is the best alternative to Tubular Labs?
Iconosquare: #1 in our Social Analytics ranking, with an editor score of 8.8 out of 10. Broad social analytics with publishing and inbox tools, starting at €15/month annually.
Is there a free alternative to Tubular Labs?
Yes. Iconosquare, Fanpage Karma, Exolyt, Social Status and Social Blade have a free plan or a free tier.
What is the cheapest paid alternative to Tubular Labs?
Of the alternatives here that publish a price, Social Status starts lowest, at $9/mo.
Why do people look for Tubular Labs alternatives?
Pricing requires a custom quote, making costs harder to compare upfront; Focuses on social video rather than broader social media analytics; Support channels listed are limited to documentation.
How do I switch from Tubular Labs?
Export your data from Tubular Labs (most tools have an export in their settings). Sign up for the alternative; start on its free plan or trial if it has one. Import your export and set up the integrations your team relies on. Run both side by side for a short while, then cancel Tubular Labs.
How to Switch from Tubular Labs
- Export your data from Tubular Labs (most tools have an export in their settings).
- Sign up for the alternative; start on its free plan or trial if it has one.
- Import your export and set up the integrations your team relies on.
- Run both side by side for a short while, then cancel Tubular Labs.
Tubular Labs vs Each Alternative
| # | Tool | Free plan | Paid from | Supported networks | Competitor benchmarking | Audience demographics | Score |
|---|---|---|---|---|---|---|---|
| 16 | Tubular Labs | YouTube, Facebook, Instagram, Twitch | Yes | Yes | 6.9 | ||
| 1 | Iconosquare | Yes | €15/mo | 7 | Yes | Yes | 8.8 |
| 2 | Fanpage Karma | Yes | 1 | Yes | Yes | 8.6 | |
| 3 | Socialinsider | No | $82/mo | 6 | Yes | Yes | 8.4 |
| 4 | Rival IQ | No | $239/mo | 5 | Yes | Yes | 8.3 |
| 5 | quintly | No | 7 | Yes | Yes | 8.1 | |
| 6 | HypeAuditor | 8.0 | |||||
| 7 | Keyhole | No | Yes | Yes | 7.9 | ||
| 8 | Exolyt | Yes | 1 | Yes | Yes | 7.8 | |
| 9 | Social Status | Yes | $9/mo | 3 | Yes | Yes | 7.7 |
| 10 | Sotrender | No | $72/mo | 5 | Yes | Yes | 7.6 |
| 11 | Minter.io | No | $9/mo | 6 | Yes | Yes | 7.5 |
| 12 | Vaizle | No | 5 | Yes | Yes | 7.4 | |
| 13 | Social Blade | Yes | 5 | 7.3 | |||
| 14 | LiveDune | No | $33/mo | 10 | Yes | Yes | 7.2 |
| 15 | Popsters | No | $19.90/unit/mo | Instagram, Facebook, Twitter/X, YouTube, Telegram, VK, TikTok, OK | Yes | 7.1 |
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update