ThriveCart
ThriveCart: A checkout-focused funnel builder with testing, upsells, and subscription tools. Ranked #7 of 29 in Sales Funnel Builders by our editors (8.8/10); pricing: 30-day trial; best for checkout optimization with subscriptions.
At a glance
- Editor score8.8 / 10
- Pricing30-day trial
- Best forCheckout optimization with subscriptions
- Free planNo
- Paid from$37/mo
- Built-in checkoutYes
- Founded2016 · Wilmington, Delaware, United States
- Facts checked19 Sep 2026
Where it wins
- Hosted or embedded checkout with bumps, upsells, and downsells
- A/B testing, behavioral funnel rules, and revenue analytics
- Pro+ adds affiliate payouts and advanced subscription tools
Where it doesn't
- Standard limits buyers to one bump offer
- Affiliate center and advanced subscription tools require Pro+
- Enterprise pricing is not stated
Our verdict on ThriveCart
ThriveCart brings checkout and sales-funnel tools together for creators, coaches, course businesses, and online sellers. It supports digital and physical products, memberships, services, and subscriptions through hosted or embedded checkout pages. Funnel sequencing can use behavioral rules, while order bumps, one-click upsells, downsells, and A/B testing address purchase flows. Digital delivery, courses, memberships, affiliate management, and revenue analytics extend its reach beyond checkout. This makes it a fit for sellers who want conversion and subscription operations in one web-based product, rather than a tool focused only on landing pages.
Checkout optimization is the clearest strength. Standard includes customized checkout pages, unlimited products and funnels, one bump offer, upsells and downsells, and A/B split testing. The plan is $37 per month billed annually or $47 per month billed monthly, and a 30-day free trial is available. Pro+ costs $67 per month billed annually or $87 per month billed monthly; it adds multiple order bumps, advanced subscription tools, an affiliate center with automated payouts, custom branding and domains, business intelligence reporting, and unlimited courses and students. Enterprise includes tailored implementation and onboarding, a dedicated account manager, unlimited team seats, custom API and integration support, and enterprise SLAs. Choose Standard for core checkout experiments; Pro+ is more suitable when subscriptions and affiliate operations matter.
The integrations make ThriveCart relevant to an existing commerce stack: payment options include Stripe, PayPal, and ThrivePay, with connections to Zapier, Mailchimp, Kit, ActiveCampaign, Kajabi, and Teachable. Its checkout, funnel rules, dunning and abandonment recovery, and digital delivery can support a broader sales process without making email marketing the sole focus. The main tradeoff is that several capabilities that define a more complete operation sit in Pro+, while Standard has a single bump offer. Sellers seeking a checkout-centered funnel system with subscription and upsell functionality should consider it; those primarily seeking a dedicated email automation or landing-page platform may prefer a more narrowly suited alternative.
Your product? Our editors can test ThriveCart in depth and publish a review, labelled as paid · from $149/mo →
ThriveCart pricing
All 3 ThriveCart plans and prices →
ThriveCart fact sheet
| Free plan | No |
|---|---|
| Paid from | $37/mo |
| Built-in checkout | Yes |
| Upsells and order bumps | Yes |
| Email automation | Yes |
| A/B testing | Yes |
| Custom domains | Yes |
| Funnel limit | Not verified |
| Free trial | 30 days |
| Deployment | Cloud |
| Platforms | Web |
| Integrations | 9 integrations: Stripe, PayPal, ThrivePay, Zapier, Mailchimp, Kit … |
| Pricing | 30-day trial (source) |
| Website | thrivecart.com |
| Facts checked | 19 Sep 2026 |
ThriveCart integrations
ThriveCart lists 9 integrations on its own site.
- Stripe
- PayPal
- ThrivePay
- Zapier
- Mailchimp
- Kit
- ActiveCampaign
- Kajabi
- Teachable
Alternatives to ThriveCart
- AutonnelA self-hosted or managed funnel builder with checkout, upsells, testing, and analytics.9.4
- BrandokitAn affordable all-in-one funnel builder with checkout, follow-up automation, and testing.9.3
- Systeme.ioA broad funnel and business toolkit with a free plan and paid tiers from $17 per month.9.2
See all ThriveCart alternatives →
ThriveCart vs the competition
- ThriveCart vs Autonnel
- ThriveCart vs Brandokit
- ThriveCart vs Systeme.io
- ThriveCart vs Fynlix
- ThriveCart vs ClickFunnels
- ThriveCart vs SamCart
Compare ThriveCart with any tool side by side →
Also Ranked In
ThriveCart is ranked in 3 of our directories.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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