Simple Analytics review
A privacy-first analytics tool with funnels, exports, APIs, and broad website integrations.
Reviewed by iTechGuides Editors · Editorial team · Updated Nov 2026
Simple Analytics is a hosted web analytics product for website owners, marketers, agencies, and enterprise teams. It measures pageviews, visitors, referrers, campaign parameters, and events without cookies, visitor identifiers, or personal data. Its focus is privacy-focused measurement, while its feature set covers website traffic dashboards, event tracking, goals, multi-step conversion funnels, filters, exports, APIs, email reports, embeddable charts, and an AI analytics assistant.
The free plan includes one user, five websites, one month of analytics history, and unlimited pageviews. The 14-day free trial gives prospective customers a way to evaluate the product before choosing a paid plan. Self-serve adds a website traffic dashboard, uses monthly pageviews for pricing, and supports additional users. Enterprise adds single sign-on, role-based access, an enterprise SLA, Looker Studio, priority support, and a data proxy. This structure suits individuals and small website portfolios at the free tier, while larger teams can move to paid plans for collaboration and administration.
Platform fit is a notable strength. Simple Analytics supports web, iOS, macOS, a Chrome extension, and an API, with integrations for WordPress, Webflow, Squarespace, Wix, Ghost, Cloudflare, Netlify, Google Tag Manager, Next.js, Nuxt.js, React, Vue, Gatsby, Hugo, and Django. Google Analytics historical-data import can help preserve earlier reporting, and CSV, JSON, stats, raw-data, and management APIs support BI tools, warehouses, and internal dashboards. Choose it for privacy-focused measurement with practical analysis depth; teams needing visitor identifiers or a longer free history should consider a different fit.
Questions about Simple Analytics
Does Simple Analytics have a free plan? Yes, there is a free plan.
Is there a free trial of Simple Analytics? Yes: a 14-day free trial; no card is needed.
What does Simple Analytics run on? Web and iOS. It runs in the cloud and as a mobile app.
What does Simple Analytics integrate with? 20 integrations, including WordPress, Webflow, Squarespace, Wix and Ghost.
Who is Simple Analytics built for? Solo users, small businesses, mid-market companies and enterprises (our editorial estimate).
Simple Analytics pros and cons
- Where it wins
- Cookieless measurement without visitor identifiers or personal data
- Events, goals, multi-step funnels, filters, exports, and APIs
- Integrations for major website platforms, frameworks, and deployment tools
- Where it doesn't
- Free plan supports one user and five websites
- Free plan includes one month of analytics history
- Enterprise access controls and SLA features require the Enterprise plan
Simple Analytics fact sheet, pricing and score →
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