SellerMate
SellerMate: Pairs Amazon ad management with keyword research and rank tracking, plus a free plan. Ranked #48 of 53 in Amazon SEO Software by our editors (3.7/10); pricing: Free plan; best for amazon advertisers tracking organic and ad ranks.
At a glance
- Editor score3.7 / 10
- PricingFree plan
- Best forAmazon advertisers tracking organic and ad ranks
- Free planYes
- Paid from$20/mo
- Keyword researchYes
- Founded2023 · Bengaluru, India
- Facts checked13 Oct 2026
Where it wins
- Tracks organic and advertising keyword ranks alongside keyword research.
- Automates bids, budgets, targeting and inventory with rule-based controls.
- Connects Amazon ad, seller, vendor, DSP and Marketing Cloud data.
Where it doesn't
- Listing optimization is not part of its feature set.
- Pro rank tracking and daily data sync require a paid plan.
- The wide reporting and automation scope may exceed basic rank-tracking needs.
Our verdict on SellerMate
SellerMate is a cloud platform for Amazon sellers, vendors, brands and agencies that combines advertising management with SEO-related research and tracking. Its keyword research uses Brand Analytics data, and its rank tracker follows organic and advertising keyword positions. That pairing makes it relevant to advertisers who want to monitor search visibility while managing campaigns in one service. It also covers campaign reporting, retail and inventory data, and Search Query Performance, so it extends beyond a standalone rank tracker.
The free plan includes Amazon Ads reporting, AI recommendations, live ad tracking, MCP for Claude and ChatGPT, and white-label access. Pro adds automation and bulk edits, Seller and Vendor Central connections, daily data sync, and rank tracking. It costs $20 per month with annual billing or $29 per month with monthly billing. Unlimited costs $105 per month annually or $150 monthly, adding unlimited automation credits, Amazon accounts, smart boards and data retention, as well as DSP and AMC. Enterprise includes multiple workspaces, custom AI skills and automation templates, guardrails, an audit trail and priority support; its pricing is custom and usage-based. The annual and monthly prices differ, so billing cadence matters when comparing tiers.
Its main distinction is the breadth around advertising workflows: rule-based bid, budget, targeting and inventory automation sits alongside dayparting, bulk editing, AI recommendations and connections such as Amazon Advertising API, Marketing Stream, Seller Central, Vendor Central, Google Ads, Claude and ChatGPT. That scope will suit teams managing campaigns as well as search visibility. The trade-off for an SEO-focused buyer is that listing optimization is not included, and reverse ASIN research is not part of the stated feature set. Choose SellerMate when advertising operations and rank monitoring belong together; consider a more SEO-specialized option if listing improvements are central to the job.
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SellerMate pricing
All 4 SellerMate plans and prices →
SellerMate fact sheet
| Free plan | Yes |
|---|---|
| Paid from | $20/mo |
| Keyword research | Yes |
| Listing optimization | No |
| Organic rank tracking | Yes |
| Reverse-ASIN research | No |
| Tracked products | Not verified |
| Amazon marketplaces | Not verified |
| Deployment | Cloud |
| Platforms | Web |
| Support | |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 9 integrations: Amazon Advertising API, Amazon Marketing Stream, Amazon Marketing Cloud, Amazon DSP, Seller Central, Vendor Central … See all → |
| Pricing | Free plan (source) |
| Website | sellermate.ai |
| Facts checked | 13 Oct 2026 |
SellerMate integrations
SellerMate lists 9 integrations on its own site.
- Amazon Advertising API
- Amazon Marketing Stream
- Amazon Marketing Cloud
- Amazon DSP
- Seller Central
- Vendor Central
- Google Ads
- Claude
- ChatGPT
See all SellerMate integrations →
Alternatives to SellerMate
- Helium 10A broad seller suite, with paid plans scaling from research to reporting and operations.8.9
- Jungle ScoutKeyword research, rank tracking, and competitor analysis for Amazon sellers.8.9
- SellerAppSellerApp combines Amazon SEO with advertising, profitability, and inventory tools.8.7
See all SellerMate alternatives →
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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