Roofr
Roofr: A broad roofing workflow platform with free entry and paid tools for growing teams. Ranked #3 of 25 in Roofing Software by our editors (9.0/10); pricing: Free plan; best for roofing teams prioritizing free entry and growth.
At a glance
- Editor score9.0 / 10
- PricingFree plan
- Best forRoofing teams prioritizing free entry and growth
- Free planYes
- Paid from$109/mo
- Founded2016
- Facts checked20 Sep 2026
Where it wins
- Free Starter plan includes unlimited users and core job workflows
- Covers measurements, estimates, proposals, scheduling, payments, and reporting
- Supplier, accounting, calendar, email, and automation integrations
Where it doesn't
- Verified platform access is web only
- Advanced workflows require paid plans or add-ons
- Plan and annual pricing displays vary across some offerings
Our verdict on Roofr
Roofr is a web-based roofing business platform that brings lead capture, roof measurement reports, instant estimates, proposals, material ordering, scheduling, work orders, invoicing, payments, and reporting into one workflow. It is designed for roofing contractors managing jobs from initial inquiry through production and payment. Mobile-optimized job management supports phone-based access, while CRM job boards organize work across the business.
The pricing structure gives smaller teams a free starting point. Starter costs $0 per month and includes one basic job board, 10 trial proposals, invoices and work orders, five automated actions, calendar and job events, and unlimited users. Measure+ costs $109 per month with monthly billing or $209 per month with annual billing, adding discounted measurement reports, faster report delivery, material calculations, CSV downloads, company branding, and unlimited users. Essentials costs $249 monthly or $209 monthly with annual billing, adding unlimited proposals, invoices and work orders, payments, signable PDFs and contracts, and one flexible job board. Scale costs $349 monthly or $299 monthly with annual billing, adding seven customizable job boards, crew management, 25+ automated actions, performance reporting, profit margins, job costs, and QuickBooks integration. The Instant Estimator add-on costs $125 per month.
Roofr fits teams that want breadth rather than a narrow estimating or scheduling tool. Integrations include Google Calendar, Gmail, CompanyCam, QuickBooks, Zapier, ABC Supply, QXO, SRS Roofhub, and GoodLeap, with some capabilities tied to eligible plans. AI features, supplier connections, material ordering, and performance dashboards extend the platform beyond basic CRM functions. Teams needing a free foundation or an expanding system for sales, production, and payment workflows should consider Roofr. Smaller operators needing only one focused task may find its broader paid tiers unnecessary, while teams requiring native mobile apps should look elsewhere.
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Roofr pricing
All 7 Roofr plans and prices →
Roofr fact sheet
| Free plan | Yes |
|---|---|
| Paid from | $109/mo |
| Inspection forms | Not verified |
| Estimate builder | Yes |
| Job scheduling | Yes |
| Customer portal | Not verified |
| Invoicing and payments | Yes |
| Mobile platforms | Web |
| Accounting integrations | Yes |
| Deployment | Cloud, Mobile |
| Platforms | Web |
| Support | Email, Live chat, Phone |
| Built for | Small business, Mid-market (editorial estimate) |
| Integrations | 9 integrations: Google Calendar, Gmail, CompanyCam, QuickBooks, Zapier, ABC Supply … |
| Pricing | Free plan (source) |
| Website | roofr.com |
| Facts checked | 20 Sep 2026 |
Roofr integrations
Roofr lists 9 integrations on its own site.
- Google Calendar
- Gmail
- CompanyCam
- QuickBooks
- Zapier
- ABC Supply
- QXO
- SRS Roofhub
- GoodLeap
Alternatives to Roofr
- AccuLynxA full-suite roofing platform covering sales, production, financials, and field work.9.4
- JobNimbusA customizable roofing CRM that connects lead tracking, operations, payments, and reporting.9.2
- Centerpoint ConnectA broad commercial roofing platform with strong field coverage and significant implementation costs.8.8
Roofr vs the competition
- Roofr vs AccuLynx
- Roofr vs JobNimbus
- Roofr vs Centerpoint Connect
- Roofr vs GiddyUp
- Roofr vs Leap
- Roofr vs Jobba
Compare Roofr with any tool side by side →
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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