RealtyCore360 review
A broad brokerage and property-management platform with a $99-per-user starting price.
Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026
RealtyCore360 brings CRM, brokerage operations, transaction management, and property management into one platform. It is designed for brokerages, broker-owners, transaction coordinators, agents, and property managers that want lead generation, deal workflows, commissions, accounting, and property-management connections in the same system. The CRM captures leads from forms, landing pages, and agent websites, then supports routing, scoring, activity timelines, email and SMS campaigns, and behavioral automation. Agent websites include IDX home search, while pipelines use configurable real estate stages.
Pricing is structured around brokerage and property-management needs. Brokerage OS costs $99 per agent per month with monthly billing and includes Transaction Management, CRM & Agent Websites, and Back Office. Complete includes everything in Brokerage OS plus Residential PM, Commercial PM, Multi-office, SSO & API access, and Priority onboarding + SLA; its pricing is custom. Residential Property Management costs $1.50 per unit per month and includes an AI suite, tenant and owner portals, online payments, and trust accounting. Commercial Property Management costs $2.50 per unit-suite per month with the same highlighted features. A 14-day free trial is available, and annual billing has a discount.
The platform’s main strength is breadth: lead capture can connect to follow-up scheduling, a built-in dialer, transactions, commissions, compliance, e-signatures, and property-management workflows. That makes it a fit for firms managing both sales operations and rental or commercial portfolios. The trade-off is cost and focus. The $99 per-agent starting price may be difficult for smaller teams, while teams prioritizing a native mobile experience should compare alternatives because RealtyCore360 is delivered through web and API access. Brokerages seeking one operational system should consider it; teams wanting a lower-cost, narrowly focused CRM may not.
RealtyCore360 pros and cons
- Where it wins
- Lead capture, routing, scoring, and automated nurture in one CRM
- Transaction management includes documents, checklists, compliance, and e-signature
- Connects brokerage workflows with residential and commercial property management
- Where it doesn't
- Starts at $99 per agent per month on monthly billing
- Complete-plan pricing is custom
- Access is through web and API rather than a native mobile app
RealtyCore360 fact sheet, pricing and score →
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