Prey
Prey: A cross-platform choice for locating, protecting, and managing managed devices. Ranked #16 of 52 in Asset Tracking Software by our editors (6.4/10); pricing: Free plan · paid from $1.30/mo (annual); best for device recovery and endpoint tracking.
At a glance
- Editor score6.4 / 10
- PricingFree plan · paid from $1.30/mo (annual)
- Best forDevice recovery and endpoint tracking
- Free planYes
- Paid from$1.3/mo
- Founded2009 · 548 Market St. #30152, San Francisco, CA 94104, USA
- Facts checked21 Sep 2026

Where it wins
- Geolocation, geofences, and missing-device reports
- Remote lock, alarms, wiping, resets, and encryption
- Fleet inventory, loans, automations, APIs, and broad OS support
Where it doesn't
- Less focused on barcode- and QR-led physical asset workflows
- Advanced controls are reserved for higher paid tiers
- Annual organization pricing is charged per device per month
Our verdict on Prey
Prey is a cross-platform device security and management platform for individuals, businesses, schools, and managed service providers. It combines a web control panel with installed clients for laptops, phones, tablets, and other managed devices. Its core use case is endpoint recovery and protection: teams can track location, review activity, generate missing-device reports, lock screens, trigger alarms, send alerts, and manage devices across Windows, macOS, Linux, iOS, and Android. A free plan is available, while Prey Starter costs $2.99 per month with monthly billing and adds personal device protection, geolocation tracking, reports, screen locking, alarms, and alert messages.
The paid organization plans build capability in clear steps. Prey Tracking costs $1.30 per device per month with annual billing and adds always-on location tracking, geofences, missing reports, screen locks, alarms, and alerts. Prey Protection costs $1.95 per device per month with annual billing and adds geofence actions, custom wipe, factory reset, and remote encryption. Prey Full Suite costs $2.25 per device per month with annual billing and adds mass actions, audit logs, Device Loan Manager, automations, and 24/7 priority support. This structure suits teams that want to start with location data and add stronger response controls or operational management as needed.
Prey’s strongest fit is endpoint-focused fleet management rather than general physical asset tracking. Hardware, operating-system, user, and device-status data support inventory work, while loan management, scheduled automations, role-based account access, SAML SSO, Apple APNS MDM, and a developer API extend its administrative reach. Remote protection features are particularly relevant when a device is lost or exposed. Organizations choosing Prey should prioritize recovery, geofencing, remote controls, and multi-platform coverage; teams centered on barcode- or QR-led physical asset workflows should choose a more specialized alternative.
Prey pricing
Prey fact sheet
| Free plan | Yes |
|---|---|
| Paid from | $1.3/mo |
| Asset limit | Not verified |
| Barcode scanning | Not verified |
| QR code scanning | Not verified |
| Check-in/check-out | Yes |
| Mobile apps | Yes |
| GPS location tracking | Yes |
| Deployment | Cloud, Desktop, Mobile |
| Platforms | Web, Windows, macOS, Linux, iOS, Android |
| Compliance & security | SOC 2, GDPR, HIPAA, SSO/SAML, 2FA |
| Support | Email, Tickets, Docs |
| Built for | Solo, Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 3 integrations: Developer API, SAML SSO, Apple APNS MDM See all → |
| Pricing | Free plan · paid from $1.30/mo (annual) (source) |
| Website | preyproject.com |
| Facts checked | 21 Sep 2026 |
Prey integrations
Prey lists 3 integrations on its own site.
- Developer API
- SAML SSO
- Apple APNS MDM
Alternatives to Prey
- LansweeperBroad asset discovery and ITAM coverage, with paid plans starting at $199 per month annually.9.1
- Ivanti Neurons for ITAMEnd-to-end ITAM with mobile and hybrid deployment, priced through sales.8.2
- OpenText Asset ManagementEnterprise asset management spanning hardware, software, SaaS, procurement, and finances.7.7
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Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026
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