oToK
oToK: Email, messaging, automation, and CRM in one suite, with a limited free tier. Ranked #38 of 60 in Mailchimp Alternatives by our editors (5.6/10); pricing: Free plan; best for small teams seeking CRM and multichannel messaging.
At a glance
- Editor score5.6 / 10
- PricingFree plan
- Best forSmall teams seeking CRM and multichannel messaging
- Free planYes
- Marketing automationAdvanced
- Facts checked4 Oct 2026
Where it wins
- Combines email, WhatsApp, and SMS campaigns with visual automations
- Built-in CRM includes deals, sales pipelines, and contact activity timelines
- Shared inbox brings WhatsApp, SMS, email, and website chat together
Where it doesn't
- Free plan is limited to 100 marketing emails per month and one team member
- Growth, Pro, and Scale highlight 50,000 monthly marketing emails
- Enterprise email volume starts above 500,000 per month
Our verdict on oToK
oToK brings email newsletters, WhatsApp and SMS campaigns, automation, landing pages, and CRM tools into a cloud and mobile suite. Its combination of contact management, messaging, and sales-pipeline features suits small teams that want to coordinate outreach and track leads without treating email as a standalone tool. It is also available through web, iOS, Android, and an API, with support through chat and documentation.
The product’s breadth is a defining strength: teams can segment contacts using tags, groups, custom fields, and lead scoring, then build automations with triggers, conditions, delays, and actions. Campaigns can be scheduled for segmented audiences, and the shared inbox consolidates WhatsApp, SMS, email, and website chat. Landing pages and forms add lead capture, while the CRM provides deals, pipelines, tasks, and contact activity timelines. REST API access, webhooks, and official Node.js and Python SDKs offer integration options; listed connections include Salesforce, Shopify, WooCommerce, Wix, and advertising and analytics services. This makes oToK a fit for teams that value coordinated channels and CRM context over a narrow email focus.
The free plan includes 100 marketing emails per month, one team member, and up to five active automations, alongside CRM, shared inbox, WhatsApp campaigns, and landing pages. Growth highlights unlimited automations, up to three team members, and REST API access; Pro raises the team limit to ten and adds priority support and three newsletters. Scale allows unlimited team members and includes guided onboarding and ten newsletters. Those three paid plans display 50,000 monthly marketing emails. Enterprise supports custom volume above 500,000, an SLA, a dedicated customer success manager, and SSO on request. According to the vendor’s pricing page, prices are shown in ILS including VAT. Teams wanting an email-only service or a clear low-volume paid price may prefer to compare alternatives; oToK is better suited to those seeking a broader messaging and CRM suite.
Your product? Our editors can test oToK in depth and publish a review, labelled as paid · from $99/mo →
oToK pricing
oToK fact sheet
| Free plan | Yes |
|---|---|
| Paid from | Not verified |
| Monthly email limit | 10000 |
| Marketing automation | Advanced |
| Audience segmentation | Yes |
| Landing pages | Yes |
| Built-in CRM | Yes |
| SMS campaigns | Yes |
| Deployment | Cloud, Mobile |
| Platforms | Web, iOS, Android |
| Support | Live chat, Docs |
| Built for | Small business, Mid-market (editorial estimate) |
| Integrations | 14 integrations: Meta Ads, Google Ads, Google Analytics 4, WhatConverts, Salesforce, ActiveTrail … See all → |
| Pricing | Free plan (source) |
| Website | otok.io |
| Facts checked | 4 Oct 2026 |
oToK integrations
oToK lists 14 integrations on its own site.
- Meta Ads
- Google Ads
- Google Analytics 4
- WhatConverts
- Salesforce
- ActiveTrail
- Cardcom
- Sumit
- Zoom
- Google Calendar
- Microsoft Calendar
- Shopify
- WooCommerce
- Wix
Alternatives to oToK
- KlaviyoA multichannel B2C CRM for ecommerce teams that prioritize behavioral marketing.9.3
- GetResponseEmail, automation, landing pages and more, with a free plan and paid tiers for different needs.9.2
- ActiveCampaignA broad email and automation suite, but there’s no permanent free plan.9.1
Used oToK? Be the first to review it
The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used oToK for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.
Write a reviewTwo minutes · verified accounts only · read by an editor before it appears
Featured on iTechGuides
oToK is listed in our Mailchimp Alternatives directory. Add the badge to your site — it links back to this page.
<a href="https://www.itechguides.com/products/otok/"><img src="https://www.itechguides.com/best/badge/otok.svg" alt="Featured on iTechGuides" width="230" height="46"></a>
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. How we rank.
Last updated · How we research and update