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OOH Stack review

#15 of 18 in Media Sales Software

A tailored OOH sales platform for inventory discovery, campaign proposals and audience context.

7.4/10Editor score
OOH Stack7.4 Visit OOH Stack

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

OOH Stack builds tailored sales platforms for out-of-home media owners, bringing inventory browsing, campaign building, proposals and location intelligence into a browser-based experience. It is aimed at media owners and the buyers or representatives working with their inventory. Planners can filter listings by market, format, environment, audience and availability, or use natural-language discovery to search against a brief, region or audience. That focus makes it relevant to teams researching OOH inventory and audiences before or during proposal development.

The platform’s strongest fit is its combination of inventory and context. Users can assemble campaigns from selected inventory, add pricing and share a campaign view; interactive proposals and post-campaign reports are also accessible in a browser. Maps can layer points of interest, traffic, events and environmental signals, while audience intelligence covers composition, reach, day-parts and behavioral signals. This supports research and presentation in one experience, rather than treating inventory as a bare list. The product is focused on out-of-home media, so buyers seeking a clearly defined cross-channel workflow should assess whether that scope suits their sales process.

OOH Stack describes a customized product partnership built around a reusable technology core, adapted to a media owner’s inventory, regions, buyers and brand. That approach may suit organizations that want a tailored buyer-facing platform, but it is less straightforward for teams seeking a standardized self-serve product with published plan tiers. According to the vendor’s pricing approach, prospects contact sales to discuss a consult. The listed capabilities center on discovery, campaign presentation and audience context; order management and trafficking are not established. Choose OOH Stack when inventory research and interactive proposals are the priority, and consider alternatives if operational order handling is central.

OOH Stack pros and cons

  • Where it wins
    • Filter inventory by market, format, environment, audience and availability.
    • Build campaigns with selected inventory and pricing, then share interactive proposals.
    • Explore audience signals alongside maps, points of interest, traffic and events.
  • Where it doesn't
    • A customized product partnership may require more planning than a standard tool.
    • Pricing is handled through sales rather than published plans.
    • Order management and trafficking are not established as part of the platform.

OOH Stack fact sheet, pricing and score →

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