Omnia Retail
Omnia Retail: A broad pricing platform for European ecommerce teams, starting at €399 per month. Ranked #9 of 27 in Pricing Analytics Software by our editors (8.5/10); pricing: Paid; best for european ecommerce pricing teams.
At a glance
- Editor score8.5 / 10
- PricingPaid
- Best forEuropean ecommerce pricing teams
- Free planNo
- Paid from€399/mo
- Price recommendationsYes
- Founded2012 · Amsterdam, Netherlands
- Facts checked22 Sep 2026

Where it wins
- Monitors competitor prices across retailers, marketplaces, and comparison engines
- Combines elasticity analysis, recommendations, and dynamic pricing automation
- Supports Google Shopping, Amazon, eBay, Shopify, Shopware, and more
Where it doesn't
- Starts at €399 per month with no free plan
- The SMB plan supports a single-shop setup
- Enterprise pricing is custom rather than published
Our verdict on Omnia Retail
Omnia Retail is a pricing analytics and automation platform for retailers, direct-to-consumer brands, and enterprise pricing teams. It combines competitor price monitoring, configurable pricing strategies, demand-elasticity analysis, AI-generated recommendations, and KPI tracking for revenue, margin, sales, and orders. Its monitoring covers competitor websites, marketplaces, and comparison-shopping engines, making it particularly relevant to European ecommerce operations with varied sales channels.
Pricing is organized around two plans. SMB Pricing Solutions starts at €399 per month on monthly billing and includes a single-shop setup, AI price monitoring, AI dynamic pricing, plug-and-play integrations, Omnia Agent, and online support. Enterprise Pricing Solutions supports a multi-shop setup and adds pricing consultants and a dedicated customer success team, while its pricing is custom. There is no free plan, so the product is positioned for teams with a defined budget for ongoing pricing operations rather than early experimentation.
The platform’s depth comes from connecting analysis with operational controls. Teams can build visual rules in the Pricing Strategy Tree, schedule data collection, calculations, and exports, and review audit trails that explain price changes and applied rules. Conversational analysis covers margins, competitor moves, and pricing anomalies. Integrations include Google Shopping, Amazon, eBay, Bol.com, Kaufland, Shopify, Shopware, Plentymarkets, and JTL, with web and API access. Omnia Retail suits ecommerce teams that need broad marketplace coverage and automated, explainable pricing workflows. Smaller merchants with one shop may fit the SMB plan, while organizations needing multi-shop management and dedicated guidance should consider Enterprise Pricing Solutions. Teams seeking a free entry tier should choose another option.
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Omnia Retail pricing
All 2 Omnia Retail plans and prices →
Omnia Retail fact sheet
| Free plan | No |
|---|---|
| Paid from | €399/mo |
| Elasticity analysis | Yes |
| Price recommendations | Yes |
| Competitive pricing data | Provider-sourced |
| Discount analysis | Yes |
| Scenario modeling | Not verified |
| Forecast horizon | Not verified |
| Deployment | Cloud |
| Platforms | Web |
| Support | Email, Phone, Docs |
| Built for | Small business, Enterprise (editorial estimate) |
| Integrations | 9 integrations: Google Shopping, Amazon, eBay, Bol.com, Kaufland, Shopify … |
| Pricing | Paid (source) |
| Website | omniaretail.com |
| Facts checked | 22 Sep 2026 |
Omnia Retail integrations
Omnia Retail lists 9 integrations on its own site.
- Google Shopping
- Amazon
- eBay
- Bol.com
- Kaufland
- Shopify
- Shopware
- Plentymarkets
- JTL
Alternatives to Omnia Retail
- QuicklizardDeep SKU-level pricing intelligence for retailers that need controlled omnichannel execution.9.3
- ClearDemandBroad retail pricing optimization with quote-based plans and no free tier.9.2
- DemandTecA broad enterprise suite for coordinating pricing, promotions, markdowns, and trade decisions.9.1
See all Omnia Retail alternatives →
Also Ranked In
Omnia Retail is ranked in 6 of our directories.
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Featured on iTechGuides
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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