Moz Local
Moz Local: A structured local SEO platform for listings, reviews, rankings, and reporting. Ranked #3 of 98 in Local SEO Software by our editors (9.0/10); pricing: Paid; best for structured listing management for businesses.
At a glance
- Editor score9.0 / 10
- PricingPaid
- Best forStructured listing management for businesses
- Free planNo
- Paid from$14/site/mo
- Google profile toolsYes
- Founded2004 · Seattle, Washington, United States
- Facts checked24 Sep 2026
Where it wins
- Syncs listings across 90+ directories and supported platforms
- Combines reviews, listing health, rankings, and competitor analysis
- Adds social publishing and reporting for broader local visibility
Where it doesn't
- Each physical location requires its own subscription
- Competitor analysis starts with the Preferred plan
- Some social channels and advanced reporting require Elite
Our verdict on Moz Local
Moz Local is a web-based local SEO platform for businesses, agencies, and multi-location organizations. It manages business listings, monitors listing health, provides Google Business Profile performance insights, and centralizes review activity. Local Grid supports map-pack ranking analysis, while selected plans add competitor analysis, social publishing, sentiment analysis, and reporting. Subscriptions are purchased per physical location, with enterprise support for organizations managing 50 or more locations.
Pricing is organized by location and monthly plan. Lite costs $20 per location per month and includes Local Grid and local map-pack ranking, 90+ listing directories, review monitoring, and Data Health analytics. Preferred costs $30 and adds review responding, review sentiment analysis, social posting to Google and Facebook, and competitor analysis. Elite costs $40 and adds Listings AI, posting to Instagram, LinkedIn, and TikTok, Facebook social ad boosting, and advanced reporting. Enterprise uses custom pricing and includes a dedicated account manager, additional directories, and flexible billing for 50 or more locations.
The platform fits teams that want listing distribution, Google Business Profile insights, reputation workflows, local rank tracking, and reporting in one web application. Its ecosystem includes Google Business Profile, Facebook, Instagram, TikTok, and LinkedIn, while its directory management extends across search engines, directories, social media, apps, and data aggregators. AI-assisted listing and review workflows are available through add-ons or included plan features. Moz Local is a strong match for structured, location-based management; businesses seeking a free plan or a single-purpose rank tracker should consider a more focused alternative.
Your product? Our editors can test Moz Local in depth and publish a review, labelled as paid · from $149/mo →
Moz Local pricing
All 3 Moz Local plans and prices →
Moz Local fact sheet
| Free plan | No |
|---|---|
| Paid from | $14/site/mo |
| Google profile tools | Yes |
| Local rank tracking | Yes |
| Citation management | Yes |
| Location page tools | Not verified |
| Included locations | Not verified |
| Competitor tracking | Not verified |
| Included user seats | Not verified |
| Deployment | Cloud |
| Platforms | Web |
| Support | Docs, Email, Live chat |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 2 integrations: Google Business Profile, Facebook |
| Pricing | Paid (source) |
| Website | moz.com |
| Facts checked | 24 Sep 2026 |
Moz Local integrations
Moz Local lists 2 integrations on its own site.
- Google Business Profile
Alternatives to Moz Local
- Yext ListingsA governance-focused listings platform for large, multi-location enterprises.9.4
- BrightLocal Local Rank TrackerA focused local SEO tracker for agencies needing rankings, citations, and white-label reporting.9.2
- Uberall ListingsA multi-location listings platform for large brands with broad directory coverage.8.8
See all Moz Local alternatives →
Moz Local vs the competition
- Moz Local vs Yext Listings
- Moz Local vs BrightLocal Local Rank Tracker
- Moz Local vs Uberall Listings
- Moz Local vs BrightLocal Citation Tracker
- Moz Local vs Semrush
- Moz Local vs SOCi Genius Local Search Agent
Compare Moz Local with any tool side by side →
Also Ranked In
Moz Local is ranked in 3 of our directories.
Used Moz Local? Be the first to review it
The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used Moz Local for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.
Write a reviewTwo minutes · verified accounts only · read by an editor before it appears
Featured on iTechGuides
Moz Local is listed in our Local SEO Software directory. Add the badge to your site — it links back to this page.
<a href="https://www.itechguides.com/products/moz-local/"><img src="https://www.itechguides.com/best/badge/moz-local.svg" alt="Featured on iTechGuides" width="230" height="46"></a>
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.
Last updated · How we research and update