Makanify review
An end-to-end real estate CRM with lead automation, inventory, bookings, and partner workflows.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Makanify is a real estate CRM for Indian builders, developers, brokers, and channel partners. It brings lead capture, project and property inventory, WhatsApp communication, site-visit scheduling, booking workflows, KYC capture, payment plans, demand-letter automation, reporting, and AI-assisted lead scoring into one platform. Web access, iOS and Android apps, Makanify Sites for property-listing websites, and self-hosted deployment support teams across small, mid-market, and enterprise organizations.
Pricing is organized around the team using the system. The Builder plan costs INR 1,000 per user per month when billed annually and includes lead management, project and inventory management, demand-letter automation, a channel-partner portal, Makanify AI, and WhatsApp Business API. The Broker & Channel Partner plan costs INR 500 per user per month on annual billing and adds multi-builder live inventory, property-portal lead capture, WhatsApp Business follow-ups, site-visit scheduling, commission tracking, and AI lead scoring. Enterprise · Self-hosted includes self-hosted or on-premise deployment, custom modules and integrations, private APIs, single sign-on options, enterprise security, and SLAs. A 14-day free trial is available, with no card required; WhatsApp message credits are billed separately at provider cost.
Its strongest fit is for teams that need more than contact and pipeline management. Lead-routing rules, automated follow-up recommendations, inventory across projects, booking and KYC workflows, audit trails, channel-partner commissions, construction-linked payment plans, exports, dashboards, and role-based access connect sales activity to later-stage operations. Integrations include 99acres, MagicBricks, Housing.com, NoBroker, Meta Ads, Google Ads, WhatsApp Business API, Fast2SMS, MyOperator, Pabbly Connect, Google Sheets, and Razorpay. Choose Makanify when project operations and partner coordination belong in the same CRM; teams wanting monthly billing or a more established product may prefer an alternative.
Makanify pros and cons
- Where it wins
- Connects leads from property portals, ads, webhooks, and websites
- Covers inventory, bookings, KYC, payments, and demand letters
- Offers web, iOS, Android, cloud, and self-hosted deployment
- Where it doesn't
- Plans are billed annually and priced per user
- WhatsApp message credits are billed separately at provider cost
- The platform is relatively new, founded in 2024
Makanify fact sheet, pricing and score →
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