LayerFive Axis
LayerFive Axis: A focused marketing reporting tool with normalization, dashboards, and a free plan. Ranked #14 of 32 in Marketing Data Integration Software by our editors (7.7/10); pricing: Free plan · 14-day trial; best for small teams building normalized marketing dashboards.
At a glance
- Editor score7.7 / 10
- PricingFree plan · 14-day trial
- Best forSmall teams building normalized marketing dashboards
- Free planYes
- Paid from$29/mo
- Marketing data sources5
- Facts checked9 Oct 2026
Where it wins
- Normalizes connected marketing data into a harmonized schema
- Custom dashboards, metrics, dimensions, and calculated fields
- Free plan plus a displayed $29/month Pro tier
Where it doesn't
- Five data sources are stated for paid tiers
- No documented warehouse destinations for Axis
- Advanced attribution and identity resolution are separate offerings
Our verdict on LayerFive Axis
LayerFive Axis brings advertising, analytics, Shopify, and other marketing data together for cross-channel reporting. It is aimed at marketing teams at Shopify businesses, agencies, and SaaS companies that need normalized data, custom dashboards, and scheduled reports rather than a broad data warehouse pipeline. The cloud product is available on web and through an API, and its free plan includes custom reports and dashboards, data-source integrations, AI insights, and task generation.
The published plans show Free at $0 per month and Pro at a displayed $29 per month, billed monthly. Pro adds custom metrics and dimensions and unlimited users, alongside reports, dashboards, and ad and non-ad source integrations. A 14-day free trial is also offered without a required card. Pricing deserves a check before purchase: the vendor's pricing notes describe the displayed Pro price as tied to $100 GMV, while a separate FAQ says Axis starts at $49 per month and cites a Tier 1 annual price of $588 or $59 monthly. For a small team, the free tier is a way to assess the reporting fit; teams planning around Pro should confirm the applicable price directly.
Axis's strongest fit is data shaping for marketing analysis: automatic normalization, custom calculated fields, data validation, and business-rule automation support consistent views across sources. Reports can be scheduled by email and Slack, and role-based access and dashboard sharing help distribute results. Its connector set includes Shopify, Google Ads, Meta, TikTok, Pinterest, LinkedIn, and Slack, with 50 integrations overall and near-real-time refresh. But the category listing identifies five data sources for paid tiers, and Axis has no documented warehouse destination. Teams needing a wider pipeline into a warehouse should look elsewhere; teams whose priority is normalized marketing dashboards and reporting may find its narrower focus appropriate. Advanced attribution and identity resolution are separate LayerFive Signal features.
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LayerFive Axis pricing
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LayerFive Axis fact sheet
| Free plan | Yes |
|---|---|
| Paid from | $29/mo |
| Marketing data sources | 5 |
| Warehouse destinations | No |
| Reporting destinations | Yes |
| Data transformation | Advanced |
| Refresh frequency | Near-real-time |
| Historical backfill | Not verified |
| Free trial | 14 days · no card needed |
| Deployment | Cloud |
| Platforms | Web |
| Compliance & security | SOC 2, ISO 27001 |
| Support | |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 50+ integrations: Shopify, Google Ads, Meta, TikTok, Pinterest, LinkedIn … |
| Pricing | Free plan · 14-day trial (source) |
| Website | layerfive.com |
| Facts checked | 9 Oct 2026 |
LayerFive Axis integrations
LayerFive Axis lists 50+ integrations on its own site — the 7 named here are the ones its pages call out.
- Shopify
- Google Ads
- Meta
- TikTok
- Slack
Alternatives to LayerFive Axis
- SupermetricsA connector-led way to send marketing and sales data into reporting and data destinations.9.2
- Salesforce Marketing IntelligenceUnifies marketing and CRM data for attribution, campaign monitoring, and ad optimization.9.0
- AdverityA broad marketing data pipeline platform for teams that need governed warehouse delivery.8.8
See all LayerFive Axis alternatives →
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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