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InMobi Exchange

#35 of 38 in Ad Serving Software

InMobi Exchange: An OpenRTB exchange for app bidding, with documented video, native, and banner formats. Ranked #35 of 38 in Ad Serving Software by our editors (6.6/10); pricing: Pricing on request; best for app publishers seeking an in-app bidding exchange.

6.6/10Editor score
InMobi Exchange6.6 Visit InMobi

At a glance

  • Editor score
    6.6 / 10
  • Pricing
    Pricing on request
  • Best for
    App publishers seeking an in-app bidding exchange
  • Facts checked
    29 Sep 2026
  • Where it wins

    • Supports real-time bidding for app inventory through OpenRTB
    • Documents video, native, and banner ad formats on iOS and Android
    • Includes auction callbacks, campaign signals, and content-based deal targeting
  • Where it doesn't

    • Exchange pricing is contact-sales rather than a published subscription
    • It is an exchange, not a broad ad-serving platform
    • Mediation is not part of the Exchange product

Our verdict on InMobi Exchange

InMobi Exchange connects programmatic buyers and sellers, with a mobile-first focus and support for in-app advertising. It is aimed at publishers monetizing app inventory and buyers seeking access to that inventory, particularly mid-market and enterprise participants. The product is an exchange rather than a general-purpose ad-serving suite, so its fit is strongest when bidding and exchange access are central requirements.

OpenRTB is the documented route for DSP integration and bidding. The materials describe real-time bidding for app inventory and formats spanning video, native, and banner on iOS and Android. Recent release documentation covers campaign intent signals, content signals for deal targeting, and auction lifecycle events and callbacks. For iOS, listed capabilities include Custom Product Pages and SKOverlay support; video experiences include consecutive end cards. These details give technical teams specific integration and ad-experience areas to evaluate, though the product should not be confused with InMobi's separate mediation offering.

InMobi describes SDK access for iOS and Android, and the deployment model is cloud. Support channels include documentation and tickets. Pricing is handled through sales rather than a fixed, published subscription, so buyers should expect a sales conversation to assess commercial fit. Choose InMobi Exchange if your priority is app inventory bidding through an exchange and its documented OpenRTB workflow. If you need a broad ad-serving platform or mediation within the same product, this is a narrower fit and another product may suit better.

Your product? Our editors can test InMobi Exchange in depth and publish a review, labelled as paid · from $99/mo →

InMobi Exchange pricing

Plans Pricing on request No free plan — trial or paid only. Prices checked 29 Sep 2026.
See plans on advertising.inmobi.com

InMobi Exchange fact sheet

Free planNot verified
Paid fromNot verified
Ad formatsNot verified
Targeting optionsNot verified
ReportingNot verified
Inventory typesNot verified
Hosting modelNot verified
White-label optionNot verified
DeploymentCloud
PlatformsiOS, Android
SupportTickets, Docs
Built forMid-market, Enterprise (editorial estimate)
Integrations1 integrations: OpenRTB
PricingPricing on request
Websiteadvertising.inmobi.com
Facts checked29 Sep 2026

InMobi Exchange integrations

InMobi Exchange lists 1 integrations on its own site.

  • OpenRTB

Alternatives to InMobi Exchange

See all InMobi Exchange alternatives →

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Featured on iTechGuides

Featured on iTechGuides — InMobi Exchange 6.6/10

InMobi Exchange is listed in our Ad Serving Software directory. Add the badge to your site — it links back to this page.

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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

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