Hippo Video review
Affordable multichannel video prospecting with automation, analytics, and sales integrations.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Hippo Video is a video creation and prospecting platform for sales and marketing teams. It combines webcam and screen recording with editing, AI-assisted editing, personalized videos and thumbnails, automated campaigns, sales pages, interactive calls to action, and viewer analytics. Video Flows provide reusable prospecting workflows, while CRM, email, and sales-engagement integrations support distribution and follow-up. Mobile and desktop applications, a browser extension, and mobile recording make it suitable for teams creating video across different working environments.
Its freemium pricing gives buyers a way to start with the Free plan at $0 per month. That tier includes 2 Video Flows, 10 minutes of closed captions, 50 automated personalized videos, basic editing and analytics, mobile and desktop applications, and Gmail, Outlook, and LinkedIn integrations. Pro costs $20 per user per month with annual billing or $30 with monthly billing, adding 5 Video Flows, 30 minutes of closed captions, 100 automated personalized videos, unlimited Full HD recordings, advanced editing and analytics, and interactive CTAs. Teams costs $60 annually billed or $75 monthly, adding 15+ Video Flows, 200 minutes of closed captions, 300 automated personalized videos, sales-platform integrations, advanced sales pages, and team reports. Enterprise costs $80 per user per month with annual billing and adds unlimited custom Video Flows, unlimited closed captions, Salesforce integration, role-based access and controls, and single sign-on.
The platform stands out for its breadth of integrations, including HubSpot, Salesforce, Pipedrive, Mailchimp, Outreach, Salesloft, Klenty, Apollo, Zoho CRM, Freshsales, Microsoft Dynamics 365, and Zapier. That coverage supports teams connecting video prospecting with existing sales and marketing workflows. Choose Hippo Video if you need multichannel video creation, AI personalization, follow-up workflows, and engagement tracking across web, desktop, and mobile. Teams seeking only basic recording may find the paid workflow and collaboration features unnecessary.
Hippo Video pros and cons
- Where it wins
- Free plan includes recording, analytics, and Gmail, Outlook, and LinkedIn integrations
- AI editing, personalization, campaigns, interactive CTAs, and engagement tracking
- Web, desktop, mobile, browser extension, CRM, and sales-engagement coverage
- Where it doesn't
- Free plan is limited to 2 Video Flows and 50 automated personalized videos
- Advanced features begin at $20 per user per month with annual billing
- Higher-tier capabilities and controls require Teams or Enterprise plans
Hippo Video fact sheet, pricing and score →
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