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GymSales review

#5 of 26 in Fitness CRM SoftwareGym Marketing Software

A broad fitness CRM for clubs that need structured sales and follow-up workflows.

7.6/10Editor score
GymSales7.6 Visit GymSales

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

GymSales is a web-based fitness CRM for gyms, health clubs, and franchises. It is designed for sales teams that need to capture prospects, manage guest activity, collect branded waivers, and coordinate follow-up from one system. Website lead-capture forms, API connections, guest sign-in, prospect profiles, automated messages, campaigns, and one-to-one conversations cover the main stages from initial inquiry to sales activity. Android access is also listed, alongside the web platform and API.

Its strongest fit comes from the surrounding member-system ecosystem. GymSales integrates with ABC Ignite, ABC Glofox, ASF, Club Automation, Circuit, Clubwise, Excerp, Gladstone, Gym Master, Hapana, Jonas Fitness, Membr, Mindbody, Motion Soft, and Peak Payment. That range supports clubs that already manage membership operations elsewhere and want a dedicated layer for lead handling and sales communication. Email, SMS, and phone communication are supported, while reporting covers sales funnels, campaigns, teams, KPIs, and targets. Secondary sales workflows can also use automated SMS and email schedules.

Pricing is handled through a demo or sales contact rather than published plans. That approach may suit established clubs evaluating a wider operational fit, but it makes direct comparison difficult for buyers who want clear plan pricing or quotas before engaging sales. GymSales is a strong choice for organizations with multiple sales workflows, campaign needs, and member-management integrations. Smaller clubs seeking a narrowly focused CRM or straightforward self-serve pricing may prefer an alternative with a simpler buying process.

GymSales pros and cons

  • Where it wins
    • Combines lead capture, waivers, follow-up, campaigns, and communications
    • Tracks funnels, campaigns, teams, KPIs, and sales targets
    • Connects with major member-management systems and offers API access
  • Where it doesn't
    • Pricing requires a demo or sales contact
    • The broad feature set may exceed simpler club needs
    • No published plan quotas are provided

GymSales fact sheet, pricing and score →

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