Goldfish Ads
Goldfish Ads: A DOOH planning platform that connects screen selection, activation, and measurement. Ranked #25 of 30 in Media Planning Software by our editors (5.8/10); pricing: Pricing on request; best for advertisers planning and optimizing DOOH campaigns.
At a glance
- Editor score5.8 / 10
- PricingPricing on request
- Best forAdvertisers planning and optimizing DOOH campaigns
- Facts checked4 Oct 2026
Where it wins
- Combines real-time screen inventory with location, demographic, and behavior targeting
- Supports campaign activation, live playback verification, and real-time optimization
- Measures brand lift, search spikes, and foot traffic
Where it doesn't
- Pricing requires contacting sales rather than choosing a published plan
- Named integrations focus on Facebook, Instagram, and TikTok
- Forecasting is not specified
Our verdict on Goldfish Ads
Goldfish Ads brings digital out-of-home campaign planning, activation, and measurement into a web-based platform. It is aimed at agencies, brands, programmatic buyers, and local or multi-location marketers planning across billboards, transit, retail, restaurants, airports, and other venue-based screens. Advertisers can access real-time screen inventory, select audiences by location, demographics, or behavior, configure budgets, and launch campaigns across screens. Its scope suits teams that want planning and campaign operations together rather than a tool focused only on media selection.
The campaign workflow extends from interactive heatmaps and augmented-reality previews to activation, live playback verification, and real-time optimization. Custom dashboards and campaign reporting provide a way to follow campaign activity, while measurement includes brand lift, search spikes, and foot traffic. These capabilities make the product relevant when checking delivery and connecting DOOH activity to audience response matter. Social campaign assets and targeting are supported via Facebook, Instagram, and TikTok; Gemini API, open APIs, and DSP integrations are also described, though named DSPs are not specified. Teams with a specific DSP dependency should verify fit before committing.
Goldfish Ads offers self-serve planning as well as managed assistance, which can accommodate different levels of campaign support. The vendor invites prospective customers to book a demo or walkthrough and says it is free to start, but standard pricing is not published; buyers should contact sales to understand costs and terms. Choose it if your work centers on DOOH and you value a connected path from inventory and audience planning through verification and measurement. It may be a weaker fit if you need published, self-serve plan pricing or rely on a named DSP integration or specified forecasting capabilities.
Goldfish Ads pricing
Goldfish Ads fact sheet
| Free plan | Not verified |
|---|---|
| Paid from | Not verified |
| Media types supported | Digital out-of-home screens, including billboards, transit, retail, restaurants, airports, and other venue-based screens |
| Planning capabilities | Screen and inventory selection; audience targeting; budget setting; custom media plans; interactive heatmaps; augmented-reality previews; campaign launch; real-time optimization |
| Forecasting tools | Not verified |
| Channels supported | Digital out-of-home; social campaign assets and targeting via Facebook, Instagram, and TikTok |
| Named integrations | Facebook, Instagram, TikTok; Gemini API; open APIs; DSP integrations described generally, without named DSPs on the pages reviewed |
| Deployment platforms | Web |
| Deployment | Cloud |
| Platforms | Web |
| Support | |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 3 integrations: Facebook, Instagram, TikTok |
| Pricing | Pricing on request |
| Website | doohmagic.com |
| Facts checked | 4 Oct 2026 |
Goldfish Ads integrations
Goldfish Ads lists 3 integrations on its own site.
- TikTok
Alternatives to Goldfish Ads
- Amazon Ads Media Planning SuiteA cross-funnel planning suite with budget recommendations, reach views, and API workflows.9.2
- Comscore Reach/Frequency Multi-PlatformA web-based planner for modeling digital reach, frequency and audience overlap.8.8
- Nielsen Marketing CloudA broad audience-data and activation platform for teams planning across channels.8.6
See all Goldfish Ads alternatives →
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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