Frase
Frase: A broad SEO content workflow for teams that need research, writing, scoring, and publishing in one tool. Ranked #12 of 269 in AI Writing Tools by our editors (8.1/10); pricing: 7-day trial; best for SEO writers and content strategists.
At a glance
- Editor score8.1 / 10
- Pricing7-day trial
- Best forSEO writers and content strategists
- Free planNo
- Paid from$19/mo
- Brand voice controlsYes
- Facts checked20 Sep 2026
Where it wins
- Combines SERP research, briefs, long-form writing, and SEO/GEO scoring
- Publishes to WordPress, Webflow, Sanity, Wix, and FraseCMS
- Adds brand voice, internal linking, monitoring, API access, and 18 integrations
Where it doesn't
- Core plans are paid, with a 7-day trial rather than a permanent free subscription
- Listed monthly-equivalent prices require annual billing
- Seat, site, article, and audit-page limits vary by plan
Our verdict on Frase
Frase is a web-based AI writing and content optimization platform for content marketers, SEO teams, agencies, and enterprises. It combines SERP research and competitor analysis with automated briefs, AI-generated long-form articles, saved brand voice profiles, SEO and GEO scoring, CMS publishing, and monitoring for declining content and AI visibility. Multilingual writing, team workflows, integrations, and API access extend its use beyond standalone drafting. It is best suited to SEO writers and content strategists who want research, production, optimization, and publishing in one workflow.
Pricing is structured around four plans. Starter costs $39 per month when billed annually and includes 1 seat, 1 site, 10 articles, and 50 audit pages monthly. Professional costs $103 per month on annual billing, expanding access to 3 seats, 5 sites, 40 articles, and 250 audit pages, plus a content calendar, internal linking suggestions, and AI crawler monitoring. Scale costs $239 per month annually and provides 5 seats, up to 10 domains, 100 articles, 1,000 audit pages, client-ready reports, and expanded AI Visibility coverage. Enterprise adds custom seats and domains, white-label reports, a branded client portal, SSO and SAML, custom limits, and API access. The core product has a 7-day trial; FraseCMS also has a separate free tier.
Its ecosystem supports WordPress, Webflow, Sanity, Wix, FraseCMS, Google Search Console, Google Docs, Notion, GitHub, Linear, Slack, Zapier, Make, n8n, REST API, and webhooks. That breadth makes Frase a fit for teams managing recurring content programs across multiple sites and publishing systems. The trade-off is that smaller teams may encounter plan limits quickly, while organizations needing only occasional AI drafting may not need its research, scoring, monitoring, and publishing range. Choose Frase for an integrated SEO content operation; consider a narrower writing tool for simpler drafting needs.
Your product? Our editors can test Frase in depth and publish a review, labelled as paid · from $149/mo →
Frase pricing
All 7 Frase plans and prices →
Frase fact sheet
| Free plan | No |
|---|---|
| Paid from | $19/mo |
| Content templates | Not verified |
| Brand voice controls | Yes |
| Language support | Multilingual |
| Long-form writing | Yes |
| SEO features | Yes |
| Team collaboration | Yes |
| Native integrations | 16 |
| Free trial | 7 days · no card needed |
| Deployment | Cloud, Browser extension |
| Platforms | Web, Chrome extension |
| Compliance & security | SOC 2, GDPR, SSO/SAML |
| Support | Email, Tickets, Docs |
| Built for | Solo, Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 16 integrations: WordPress, Webflow, Sanity, Wix, Google Search Console, Google Docs … See all → |
| Pricing | 7-day trial (source) |
| Website | frase.io |
| Facts checked | 20 Sep 2026 |
Frase integrations
Frase lists 16 integrations on its own site.
- WordPress
- Webflow
- Sanity
- Wix
- Google Search Console
- Google Docs
- Notion
- GitHub
- Linear
- Slack
- Zapier
- Make
- n8n
- Claude
- ChatGPT
- MCP
Alternatives to Frase
- GrammarlyBroad writing support with strong editing, rewriting, drafting, and detection tools.9.4
- QuillBotA broad writing assistant for editing, rewriting, summaries, citations, and AI-supported drafting.9.2
- JasperA broad AI marketing workspace for teams that need brand control, optimization, and collaboration.9.1
Also Ranked In
Frase is ranked in 12 of our directories; the 6 strongest besides AI Writing Tools.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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