Constant Contact review
A broad email marketing suite with 300+ integrations, but no free plan.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Constant Contact is a web-based digital marketing platform for small businesses, nonprofits, franchises, and agencies. It brings email creation, contact management, segmentation, automated workflows, landing pages, social media, SMS, events, reporting, and AI-assisted campaign tools into one service. The web platform is suited to organizations that want more than newsletter sending, especially when email marketing needs to connect with commerce, CRM, event, survey, or payment tools.
Pricing is structured across three paid monthly plans. Lite costs $12 per month and includes the drag-and-drop editor, AI copy generation, one automation template, one custom segment, and 300+ integrations. Standard costs $35 per month and adds email scheduling, subject-line A/B testing, three automation templates, automatic resending to non-openers, and ten custom segments. Premium costs $80 per month and adds unlimited automation templates and custom segments, dynamic email content, 500 SMS messages per month, and advanced advertising and SEO features. A 30-day free trial is available, while the published plans show that contact tiers and monthly email allowances depend on contact count.
Its broad integration ecosystem is a major reason to consider it. Connections include Google, Microsoft, Facebook, Canva, LinkedIn, Vimeo, Zapier, Shopify, Eventbrite, Salesforce, WooCommerce, WordPress, Stripe, and SurveyMonkey. Campaign reporting covers opens, clicks, visitors, and traffic sources, while behavior-based tagging and segmentation support more targeted communication. Choose Constant Contact if your organization needs email alongside landing pages, SMS, events, and external business applications. Organizations seeking a free starting tier or only basic email sending may find the paid-only structure and plan-based feature limits less suitable.
Constant Contact pros and cons
- Where it wins
- 300+ integrations across commerce, CRM, social, events, and payments
- Combines email, SMS, landing pages, events, and social campaigns
- Includes segmentation, automation, reporting, and AI-assisted content tools
- Where it doesn't
- No free plan is available
- Lite limits users to one automation template and one custom segment
- Advanced features require Standard or Premium pricing
Constant Contact fact sheet, pricing and score →
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