BrandMentions review
Historical web and social monitoring with sentiment, alerts, and reports.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
BrandMentions monitors public mentions of brands, products, competitors, and keywords across social networks, websites, blogs, news sources, forums, and review platforms. It is aimed at businesses, agencies, and marketing teams that need to track conversation and report on it. Sentiment analysis, competitor monitoring, historical mention data, analytics, and alerts are part of the product, with web and API platforms available.
According to the vendor's pricing page, Starter costs $79 per month with annual billing and includes 5 tracked keywords, 5,000 mentions per month, 1 user, daily updates, and AI sentiment. Pro is $249 per month annually for 20 keywords, 30,000 mentions, 2 users, hourly updates, multilingual AI sentiment, and standard reports. Expert costs $399 per month annually, raising those limits to 50 keywords, 75,000 mentions, and 10 users, with real-time updates and white-label reports. Enterprise is $1,099 per month annually and includes custom keyword, mention, and user limits, real-time updates, application white-labeling, API and Boolean search, and full historical data. A seven-day trial is available.
Historical monitoring and reporting are central strengths: the listed capabilities include three years of historical data, KPI reporting, and customizable reports. Alert options include email, Slack, RSS, and webhooks; integrations also include Slack, RSS, and webhooks. Starter's five-keyword allowance, single user, and daily refresh may be restrictive for teams that need broader coverage or faster signals. Pro and Expert add more capacity and faster updates, while Enterprise adds custom limits and API access. BrandMentions suits teams that value historical context and structured reports; those needing higher Starter capacity or multiple users from the outset should compare plans and alternatives.
BrandMentions pros and cons
- Where it wins
- Monitors web and social mentions with sentiment and competitor tracking
- Starter includes 5 keywords and 5,000 monthly mentions
- Slack, RSS, and webhook alerts support team workflows
- Where it doesn't
- Starter is limited to 1 user and daily updates
- Starter costs $79/month with annual billing and has no free plan
- Update frequency, keyword limits, and reporting vary by plan
BrandMentions fact sheet, pricing and score →
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